28/01/2026
I was reading an article this morning published by the ABC commenting on a Wine Australia report saying that people are drinking less because of cost of living amongst other reasons. The question the ABC posed to the readers was “What are you giving up (if anything)?”
The answers were hilarious and confirms what I see every time I share my wines with people. And that is wine drinkers love drinking wine - with one person saying they’d give up s*x before giving up wine! 😂
Rather than analysing this data as wine is in decline, I believe that in this economic climate as a producer it’s more about being real and authentic, getting out there, talking directly to the people who drink my wines, listening to what they have to say and sharing stories and laughs.
Wine is such a beautiful drink and as a wine consumer myself, my passion is to drink good wines made by small producers who pour their heart and soul into turning grapes into wine with just their hands. Nothing else. And then enjoy those moments that the wine helps to create with beautiful people. That’s it. It’s all quite simple really. ❤️