Titan Brands

Titan Brands We’re all about growth and acceleration. We know how to do it, and we know it works.

Titan Brands: The power behind your F&B brand

🚀 Raise your profile, increase your sales and boost your profit margins with tailored support and mentoring from our globally-experienced F&B sales and brand team. And a passion for great food and drink brands, combined with an in-depth understanding of the food and drink sector means we have everything you need to help your brand to thrive. When you work with us, you’ll get dedicated, focused support that’s based on understanding your brand, your product, your values and your opportunities. That’s our clear commitment to you – a motivated, experienced partnership that delivers on your ambition.

🚀 Ecommerce-DTC and digital marketing
🚀 Sales and commercial planning
🚀 Business development and account management
🚀 Supply chain and logistics
🚀 Back office services

If you have a product to launch, or need extra ‘oomph’ to make more sales for an existing range, I'd love to hear from you. Call me on 07932 814237, email [email protected] or visit our website www.titanbrands.co.uk.

In my last newsletter, I broke down the DIY Social Media Playbook on how to build buzz, drive interest, and share your s...
02/09/2026

In my last newsletter, I broke down the DIY Social Media Playbook on how to build buzz, drive interest, and share your story without a massive agency budget.

But here's the cold truth: buzz without commercial mechanics just accelerates your cash burn.

Sending thousands of engaged followers to a product with broken margins, empty retail shelves, or a weak repeat purchase rate is like pouring water into a leaky bucket.

Before you turn on the marketing tap, you need to run your brand through some checks.

👉 Read the full commercial audit breakdown in today's newsletter: [https://lnkd.in/p/eVJV9p7v]

👇 Which of these foundations is giving you the biggest headache right now? Let me know in the comments.

Unpopular opinion: Nobody can sell your new food or drink product better on social media than YOU.Big brands spend tens ...
19/08/2026

Unpopular opinion: Nobody can sell your new food or drink product better on social media than YOU.

Big brands spend tens of thousands on studio shoots, glossy ads, and external agencies. But as a startup founder, your biggest commercial advantage isn't a massive marketing spend; it’s raw, unfiltered agility.

Yes, as you scale, you’ll need to delegate to protect your time. But for launch?

I just shared a DIY strategy to build demand, drive rate of sale, and keep every penny in the business.
👉 Full article on LinkedIn: {https://www.linkedin.com/pulse/diy-social-media-playbook-food-drink-startups-gavin-mclean-z4nbe}

Let me know your thoughts... 😁

Recently hit 10,000+ followers on LinkedIn and I honestly don't get it 😅.If you told me a few years ago that thousands o...
13/08/2026

Recently hit 10,000+ followers on LinkedIn and I honestly don't get it 😅.

If you told me a few years ago that thousands of people would be reading my thoughts on food and drink brands, seafood logistics, and corporate strategy on a weekday morning, I’d have thought you were joking.

I’m from the era where “networking” meant a firm handshake, a trade show, and a stack of business cards in your top pocket. Adapting to algorithms, video content, and personal branding hasn’t exactly been second nature.
Yet here we are...

Looking back, I don’t think the real lesson is about content tricks or posting schedules. I think it comes down to a few fairly simple things:

1️⃣ Saying what you actually mean: The market is full of polished PR-speak. Simply sharing real operational friction, commercial realities, and honest opinions turns out to be surprisingly refreshing.

2️⃣ Focusing on niche depth: Seafood, supply chains, and FMCG ex*****on aren’t flashy topics, but they matter immensely to the people working inside them.

3️⃣ Consistency over perfection: Half the battle is just showing up, sharing the work, and engaging with people.

To everyone who reads, comments, disagrees, or shares these posts, thank you.

I still don’t fully understand how the algorithm works, but I’m genuinely grateful for the conversation.

Back to the day job😁.

The launch was a success🎉. You got the first listings, the media mentions, and the investor nods.Then came month six...↘...
12/08/2026

The launch was a success🎉. You got the first listings, the media mentions, and the investor nods.

Then came month six...↘️😵‍💫. Volumes flattened, cash tightened, and the early excitement wore off.

Welcome to "the middle"! 😂 The least glamorous and often most critical phase of scaling a food and drink brand.

Critical not because founders suddenly lost their passion, but because passion alone doesn't build the operational discipline needed to keep growing.

In this week's newsletter, I break down:

👉 The 4 core competencies founders need to strengthen when growth stalls.

👉 How to say no to distractions that consume your time but contribute very little to the bottom line.

👉 Why sometimes the smartest growth move isn't finding the next retailer; it's getting more from the ones you already have.

If you're struggling to move from launch hype to steady, repeatable daily operations, this one is for you.

👉 Read the full article on LinkedIn [https://www.linkedin.com/pulse/navigating-middle-phase-your-food-drink-brand-gavin-mclean-celle]

In an era where customer acquisition costs are rising and products can be copied overnight, one asset remains your stron...
05/08/2026

In an era where customer acquisition costs are rising and products can be copied overnight, one asset remains your strongest competitive advantage: community.

If your marketing strategy relies purely on broadcasting messages to an audience, you're missing one of the strongest drivers of customer loyalty: peer-to-peer connection.

When customer engagement becomes a two-way conversation:
1️⃣ Emotional ownership increases (lowering your churn rates).

2️⃣ Feedback becomes immediate (reducing product development risk).

3️⃣ Peer-to-peer support takes off (cutting customer support overhead).

I have published a comprehensive breakdown of how community engagement fosters unshakable brand loyalty, featuring the three core pillars to build into your strategy today.

👉 Read the full post and join the discussion here: [https://www.linkedin.com/pulse/building-brand-loyalty-gavin-mclean-mklbe]

How is your team encouraging customer-to-customer connection this year? Let us know in the comments!

Every business hits a wall at some point.A buyer goes quiet, costs increase, and progress stalls. The instinct is to wor...
29/07/2026

Every business hits a wall at some point.

A buyer goes quiet, costs increase, and progress stalls. The instinct is to work harder and push through.

But what if that's not the answer?

After more than 30 years in the food and drink industry, I've learned that when momentum slows, the best way forward isn't always more effort. It's asking better questions.

In my latest LinkedIn article, I share five questions every founder and business leader should ask when things feel stuck.

If you're navigating challenges or looking to regain momentum, I think you'll find it worthwhile.

👉 Read the full article on LinkedIn via the link: {https://lnkd.in/p/emMVeSMu}

Most founders know AI is changing business.The challenge isn't whether to use it. It's knowing where to start.For food a...
22/07/2026

Most founders know AI is changing business.

The challenge isn't whether to use it. It's knowing where to start.

For food and drink founders, AI is about helping you make better decisions, save time, and grow with greater confidence, not replacing your expertise.

In today's article, I share five practical ways AI can support your business, from product development and marketing to sales, operations, and finance.

Whether you're launching a new product, preparing for retailer meetings, or looking to improve cash flow, there are practical ways AI can help you work smarter.

👉 Read the full article on LinkedIn: {https://www.linkedin.com/pulse/5-practical-ways-food-drink-founders-can-use-ai-today-gavin-mclean-8ibue}

I'd love to hear your thoughts. Which area of your business do you think AI could make the biggest difference in?

Can AI spot the next big food trend before it reaches supermarket shelves?A niche flavour or ingredient can move from ea...
08/07/2026

Can AI spot the next big food trend before it reaches supermarket shelves?

A niche flavour or ingredient can move from early consumer curiosity to supermarket shelves in just a few months. But backing the wrong trend can be costly, tying up development budgets, production capacity and valuable shelf opportunities.

AI-powered market intelligence is giving brands a new way to reduce that risk.

I've shared my thoughts on LinkedIn about how AI can act as an early-warning radar for food and drink innovation, and why the strongest brands are likely to combine data with human instinct.

👉 Read the full post here: [https://www.linkedin.com/pulse/ai-newest-member-your-npd-team-gavin-mclean-wyy8e]

What do you think? Should tomorrow's bestselling products be driven by data, taste, or a blend of both?

Why do established, highly successful entrepreneurs return to schools like Harvard, INSEAD, and LBS?They aren't there fo...
01/07/2026

Why do established, highly successful entrepreneurs return to schools like Harvard, INSEAD, and LBS?

They aren't there for a piece of paper to hang on the wall. They're there because they've reached the point where the skills that built the business are no longer enough to grow it.

Most corner shops remain corner shops because scaling requires an entirely different cognitive toolkit. What got you to £5m might not get you to £25m.

I've unpacked this in more detail in my latest LinkedIn newsletter, including what changes as businesses move from founder-led to organisation-led growth.

👉 You can read the full article in my LinkedIn newsletter here: [https://www.linkedin.com/pulse/skills-build-business-wont-always-scale-gavin-mclean-uucbe]

Building a food or FMCG brand is exciting, but it’s also brutally competitive.After 30+ years in the industry, one thing...
24/06/2026

Building a food or FMCG brand is exciting, but it’s also brutally competitive.

After 30+ years in the industry, one thing is clear: a lot of early-stage brands fail because they misunderstand how retail decisions are really made.

Getting listed with a major retailer isn’t just about luck; it’s about preparation, timing, and positioning.

In my latest LinkedIn newsletter, I break down 7 common mistakes founders can avoid, including: choosing the wrong retailer too early, pitching without proof, not being operationally ready, unclear positioning that blends in on the shelf, and having no plan for what happens after you get the listing.

👉Full read: {https://www.linkedin.com/pulse/you-retail-ready-gavin-mclean-5beye}

If you’re building a food/FMCG brand (or supporting one), I hope this helps.
(And if you’ve been through a listing process, I’d love to hear what you’d add! 😁)

Address

71-75 Shelton Street
London
WC2H9JQ

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9:30am - 5:30pm
Friday 9am - 5:30pm

Telephone

+447932814237

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