15/10/2026
We’re considering a new enquiry policy: your cake brief cannot contain more words than your budget in pounds.
£100? 100 words. Please use some of them to tell me how many people you’re feeding.
Resending the brief on WhatsApp counts towards your allowance. AI renders and requests to “jump on a quick call” will be assessed separately.
You’re welcome to include a paragraph about how difficult it is to find a good cake maker here, but it seems an unusual use of your remaining word count.
I believe them when they say AI is going to finish us…