16/06/2026
It’s 1 of 4 designs that epitomises the journey of HUH Clothing. It hasn’t been easy, it hasn’t been linear and it most definitely hasn’t made sense but “Slow Progress Is Still Progress” and we are in absolutely no rush.
With the mission, message and Grá for what I am doing, I don’t need to race to any metrics that I once valued in an egotistical manner. In the past I may have wanted X in revenue, to be in X amount of stores or to have X amount of staff with strict deadlines. That resulted in burnout, stress and unnecessary pressure which was contradictory to what I am trying to do here.. Yes I know I need to grow, I want amazing staff and teams around me, but slow progress is progress and we will get there. Ultimately, after the trials and tribulations and the rise and fall of HUH from 2020-2023 we are still on a slow and silent rebuild. We are still learning and we are still showing up each and everyday.
If you want a new oversized organic T this summer with some powerful messaging on the back.. look no further. Support Irish and support mental health awareness!
How’s Ur Head?