Aashirvaad

Aashirvaad At Aashirvaad, we believe in giving you nothing but the best! Follow us to be part of this journey. Aashirvaad Atta contains 0% Maida and is 100% Sampoorna Atta.
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ITC limited entered the branded Atta market with the launch of Aashirvaad Atta in May 2002 and within a short span it has become the number one branded packaged atta across the country. It has grown its presence overseas as well.

'Aashirvaad' promises the Indian housewife the joy of providing her family with the most delightful home-made rotis, made from the finest quality atta. The grains are directly sourced from the farmers through ITC’s e-choupal network and then carefully ground using modern 'chakki - grinding' process for the perfect balance of colour, taste and nutrition. The Aashirvaad Atta page is a place for community members to connect with our company, and learn about our initiatives and programs.

This Ganesh Chaturthi, let every offering be made with a little more love. 🥰From delicious modaks to festive treats, bri...
14/09/2026

This Ganesh Chaturthi, let every offering be made with a little more love. 🥰
From delicious modaks to festive treats, bring home the goodness of Aashirvaad Premium Sehori Atta, Besan & Vermicelli. 😋

[Aashirvaad, Taste Of Togetherness, Ganesh chaturthi , Aashirvaad Premium Sehori Atta , Aashirvaad Besan, Aashirvaad Vermicelli]

Onam may be over, but Maveli still has one challenge left!Can you help him find his way to a balanced meal? Take the cha...
09/09/2026

Onam may be over, but Maveli still has one challenge left!

Can you help him find his way to a balanced meal? Take the challenge and share your answer in the comments.

[Aashirvaad, Taste Of Togetherness, Onam, Balanced Meal]

07/09/2026

Aashirvaad Select is partnering with India's most loved game show!

[Aashirvaad, Select Atta, Gehoon ka Sartaj, KBC, Kaun Banega Crorepati, Season 18, Stay Tuned]

Good nutrition starts with the choices you make every day. This World Nutrition Week, discover the power of nutrition an...
06/09/2026

Good nutrition starts with the choices you make every day.

This World Nutrition Week, discover the power of nutrition and the goodness that goes into making everyday meals more nourishing.

[Aashirvaad, World Nutrition week, Nutrition, Power of nutrition, Aashirvaad products, Nutrition with Aashirvaad]

What if you looked closer at nutrition? This World Nutrition Week, we’re uncovering the little things that can make a bi...
05/09/2026

What if you looked closer at nutrition? This World Nutrition Week, we’re uncovering the little things that can make a big difference.

Stay tuned for a guide to discover the power of nutrition.

[Aashirvaad, World Nutrition week, Nutrition, Power of nutrition, Aashirvaad products, Nutrition with Aashirvaad]

The first lessons in life often begin at the dining table. Little hands learn to roll, curious eyes discover new flavour...
05/09/2026

The first lessons in life often begin at the dining table. Little hands learn to roll, curious eyes discover new flavours, and loving hands make every bite count.

Because when we nurture them with goodness and joy, we’re giving them lessons they’ll carry for life.

Happy Teacher's Day to all!

[Happy Teachers Day, Aashirvaad, Teachers, Learning, Nutrition, Life lessons]

01/09/2026

When you add Aashirvaad Soya Chunks to your meals, you turn every bite into a juicy delight! Grab your pack of Aashirvaad Soya Chunks today!

[Aashirvaad, Soya Chunks, Juicy, Tasty]

28/08/2026

They may borrow your clothes, steal your charger and test your patience.

But when it comes to festive treats, that's where most of us draw the line!

Tag the sibling who'd definitely ask for "just one bite" and end up finishing half your plate.

[Aashirvaad, Rakshabandhan, Happy Rakshabandhan, Sibling Love, Festive]

27/08/2026

The best part about seasonal eating? Discovering old favourites all over again!​ From comforting classics to festive treats, every dish has a way of making the season feel a little more special.​

Tell us which vrat-friendly favourite you look forward to most during Shravan.​ ​

[Aashirvaad, Pink Salt, Aashirvaad Pink Salt, Sendha Namak, Shravan Vrat, Vrat Essentials, Pinch of Purity]

27/08/2026

For many, Shravan is a time to slow down and be more intentional - about what we do, what we eat and how we nourish ourselves.
From vrat-friendly meals to thoughtful ingredients like Aashirvaad Pink Salt, every choice becomes part of the season's spirit.

[Aashirvaad, Pink Salt, Aashirvaad Pink Salt, Sendha Namak, Shravan Vrat, Vrat Essentials, Pinch of Purity]

Address

ITC Limited – Foods Division, ITC Quality Care Cell At P. O. Box No. 592
Bangalore
560005

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