Whether used as a spread or as an add-on in cooking, BlueBand ensures that every meal is tasty and healthy! HEALTHY GROWTH & DEVELOPMENT
Our margarine, Blue Band is made from high quality vegetable oils, so it is an important source of essential fats and vitamins A and D for which there are not many other dietary sources. A thin layer of spread on bread every day makes a big contribution to the h
ealthy growth and development of the whole family. GROWING CHILDREN NEED TO SPREAD MARGARINE
Recent international nutrition guidelines from WHO recognize the fact that people should minimize bad fats and consume sufficient good fats to stay fit and healthy. Experts also agree that for growing children, spreading soft margarine on bread is much better than spreading butter – which is full of saturated fat – and better than not spreading anything at all. THE RIGHT BREAKFAST
Eating a nutritious breakfast in the morning with the right amount and the right kind of nutrients has been proven to enhance children’s ability to concentrate at school. A breakfast consisting of a slice of bread, spread with low-fat margarine plus a glass of low-fat milk is more balanced – and healthier – than bread with butter or sweetened cereals or breakfast snacks. IMPROVING CHILDREN'S NUTRITION AROUND THE WORLD
Upfield has established a global partnership with the United Nations World Food Programme with the shared aim of improving children’s nutrition around the world. In support of this global agreement, Blue Band established a partnership with UN WFP and pledge to contribute to the effort to feed hungry through Blue Band’s Ramadan sales. Upfield believes that every child deserves the nutrition and energy he or she needs to develop to their full physical and mental potential. Making a contribution to solving this problem is in line with our Vitality Life Goals and a priority in our corporate responsibility strategy. GOODNESS OF BLUE BAND
Upfield is the world’s leading manufacturer of plant based spreads. Blue Band was launched in Pakistan more than 20 years ago. It is a good source of essential vitamins (A and D) and omega 3 & 6 that are necessary for healthy growth and development, both for children and adults.
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