MICE&more

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09/10/2026

How Does Your Life Sound? An Immersive Interview with Andrey Galich, Head of the “Concertmaster” Project and “Incentive Club”

We recently spoke with Andrey Galich about the personal soundtrack of life, travelling for concerts and the role of music in creating memorable events. The conversation took place in his creative space, surrounded by vinyl records, musical instruments and unusual art objects, making the interview an immersive experience in itself. It will appear in the music issue of MICE&more GLOBAL, accompanied by two playlists that Andrey is curating specially for readers.

💙 MICE&more
🔗 www.miceandmore.org/en

Music-driven travel 2027. Enter the music universe Sometimes music does not simply fill a venue – it creates an entire u...
08/10/2026

Music-driven travel 2027. Enter the music universe

Sometimes music does not simply fill a venue – it creates an entire universe inside a city.

Sziget Festival Official, Hungary, Budapest | 10–14 Aug.
Primavera Sound, Spain, Barcelona | June 2027.
Fanomenon, South Korea, Seoul | 2–12 Dec.

Choose your music universe➡️➡️➡️

💙 MICE&more

Music-driven travel 2027. Travel for the artistSometimes the concert comes first – and the destination follows.Metallica...
07/10/2026

Music-driven travel 2027. Travel for the artist

Sometimes the concert comes first – and the destination follows.

Metallica, USA, Las Vegas | 28 Jan–13 Mar.
Oasis, GB, Manchester | 4–26 Jun.
Bruno Mars, Singapore | 13, 14, 17 & 18 Apr.

One artist can change where we travel, when we travel – and how long we stay.

Swipe through the carousel and choose your favorite artist. ➡️➡️➡️

💙 MICE&more

Malaysia Convention & Exhibition Bureau Brings the Second Segment of Its 2026 China Roadshow to Chengdu and ChongqingCHE...
05/10/2026

Malaysia Convention & Exhibition Bureau Brings the Second Segment of Its 2026 China Roadshow to Chengdu and Chongqing

CHENGDU / CHONGQING, 23 September 2026 – The Malaysia Convention & Exhibition Bureau (MyCEB) successfully concluded the second segment of its China Roadshow 2026 in Chengdu and Chongqing, further strengthening Malaysia’s engagement with China’s Business Events and incentive travel market.

Following the successful first segment in Beijing, Shanghai and Guangzhou in May, the Chengdu and Chongqing roadshow extended MyCEB’s market reach beyond China’s first-tier cities. Together with Malaysian Business Events and tourism industry partners, MyCEB engaged directly with MICE buyers from Southwest China to better understand market needs, build new business relationships and explore opportunities for future collaboration.

https://www.miceandmore.org/en/whatsnew/malaysia-convention-exhibition-bureau-brings-the-second-segment-of-its-2026-china-roadshow-to-chengd/

02/10/2026

ITB America and MICE & more GLOBAL announce a collaboration

A strategic cooperation agreement was signed between ITB Americas and MICE&more GLOBAL.

The exhibition will be held for the first time, and we are glad that the new issue of MICE&more GLOBAL will be released just in time for this event.

MUSIC AROUND THE WORLD: MOSCOWOur next stop is Moscow.MUSIC&more will be at Moscow Global MICE Congress, an internationa...
02/10/2026

MUSIC AROUND THE WORLD: MOSCOW

Our next stop is Moscow.

MUSIC&more will be at Moscow Global MICE Congress, an international MICE event bringing together industry professionals, destinations and suppliers for business meetings, networking and an extensive business programme.

MICE&more is proud to be a partner of MGMC, and this year will be no exception. Our team will take part in the business programme, and you will find us at the MICE&more stand.

Come by to meet the team, exchange ideas and get the new printed issue of MICE&more.
Music connects people around the world. So do we.

MUSIC AROUND THE WORLD: DOHAOur journey continues to Doha.For the third year, MICE&more is an information partner of QTM...
01/10/2026

MUSIC AROUND THE WORLD: DOHA

Our journey continues to Doha.

For the third year, MICE&more is an information partner of QTM – Qatar Travel Mart, bringing together tourism and MICE professionals from Qatar, the Middle East and international markets.

I will be there in person and look forward to meeting colleagues and partners from Qatar and across the Middle East – for conversations, new ideas and new partnerships.

And, of course, we will bring our new MUSIC&more music issue with us. This time, you will be able to discover it in print.

Music connects people around the world. And our journey continues.

MUSIC AROUND THE WORLD: BEIJINGOur journey with the new MICE&more special issue begins in Beijing.In November, MUSIC&mor...
30/09/2026

MUSIC AROUND THE WORLD: BEIJING

Our journey with the new MICE&more special issue begins in Beijing.

In November, MUSIC&more will be at CIMX in Beijing, a new international exhibition dedicated to the MICE industry. The event will bring together MICE destinations, suppliers and buyers for business exchange, networking and new partnerships.

MICE&more is proud to be an official media partner of CIMX. We will be there in person, travelling with our delegation and members of the MICE&more Business Community.

And our new music issue will travel with us: the electronic edition will be available for CIMX in November.

Music connects people around the world. Our journey begins in Beijing.

SLCB Launches SL MICE Expo 2026 with 120+ Hosted Buyers and Media Representatives from 27 CountriesColombo, Sri Lanka – ...
29/09/2026

SLCB Launches SL MICE Expo 2026 with 120+ Hosted Buyers and Media Representatives from 27 Countries

Colombo, Sri Lanka – 22nd September 2026 — The Sri Lanka Convention Bureau (SLCB), the national tourism organization responsible for the development and promotion of Sri Lanka’s Meetings, Incentives, Conferences and Exhibitions (MICE) industry, has announced the launch of SL MICE Expo 2026, bringing together more than 120 international hosted buyers and media representatives from 27 countries.

The sixth edition of the flagship MICE event is scheduled to take place in Colombo from 5–9 October 2026, further strengthening Sri Lanka’s position as a competitive and compelling destination for international business events. The Expo is being organized in line with the SLCB Marketing Plan 2026 and builds on the strong momentum generated by previous editions.

https://www.miceandmore.org/en/whatsnew/slcb-launches-sl-mice-expo-2026-with-120-hosted-buyers-and-media-representatives-from-27-countries/

28/09/2026

MAKING MUSIC VISIBLE

Music can be made tangible. When sound takes shape through movement, styling, images and atmosphere, it can create a deeper emotional experience – and open new space for creativity.

For our special MICE&more project, we brought together a creative team to explore how three musical genres can translate into a visual language.

Every member of the team helps bring the music to life, turning sound into something we could see, feel and experience.

Team of the special music project:

Choreographer: Elena Mirkushina
Stylist: Anna Grekova
MUaH: Ekaterina Krylova
Photographer: Irina Zargano Ирина Заргано
Video: Marusya Molodec
Designer: Elena Savelieva
Dancer: Lina Moskvina, MICE&more Founder

Here is a glimpse behind the scenes of how we turned the sound of togetherness into a visual experience

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