Dough culture

Dough culture Dough Culture began life in 2009. Like a dough that expands upon touching hot oil, what began as a wish sprang into a possibility.

What started as a humble supplier of oriental snack foods has over the years developed into one of Singapore’s largest manufacturers of You Tiao. The concept of Dough Culture took shape on one fine afternoon, while we were sipping our black coffee in a shopping mall and wishing for some youtiao. We decided to make it our business to bring youtiao and other dough fritters – which were only availabl

e in the market – to more places. Through the promotion of our traditional dough fritters and dough delicacies across Asia, we also hope to spread the appreciation for the dough culture. Travelling to different parts of Asia, we met several dough masters whom we mastered our art of making dough fritters from, after which we came up with our own success recipe. To breathe variety into our dough culture, we also took inspiration from the region’s signature dough delicacies, which were then tastefully adapted to titillate local taste buds. The only way to ensure that our stringent standards for our ingredients and process were fully met, and our quality and taste were consistent, was by automating the dough-making process. This called for a need for an intelligent dough-making machinery, which Alex – one of our founders – undertook with passionate enthusiasm. Drawing on his well of engineering expertise, he designed and built a dough-making machinery capable of making our dough fritters taste good, every time. Turning our idea into a delicious reality, we have been passing down our Asian-inspired Dough Culture for all to enjoy – till this very day.


--------------------------------------------------------------

We work cohesively as a team regardless of nationality or background to achieve results.

--------------------------------------------------------------

Warning: Highly addictive! 🤤✨Golden and crispy on the outside, rich, sweet, and incredibly fragrant on the inside. Our F...
22/06/2026

Warning: Highly addictive! 🤤✨

Golden and crispy on the outside, rich, sweet, and incredibly fragrant on the inside. Our Fried Cempedak is the ultimate local treat you won't be able to resist popping one after another!

Bite into that perfect crunch and warm, custardy center today. Head down to Dough Culture and grab yours while they're hot! 🔥

警告:极易上瘾!🤤✨

外皮金黄酥脆,内里香甜浓郁、香气扑鼻。我们的炸尖不辣(炸菠罗蜜)就是那种让你一颗接一颗停不下来的本地风味王者!

一口咬下,外脆里糯,温热绵密的果肉在嘴里化开。今天就到小麦家,趁热把它带走!🔥

Celebrating the pillars of our families this Father's Day. 🌟At Dough Culture, we believe traditions are passed down thro...
21/06/2026

Celebrating the pillars of our families this Father's Day. 🌟

At Dough Culture, we believe traditions are passed down through shared moments and shared meals. Today, we honour all the fathers and father figures who inspire us every day. Wishing everyone a joyful and delicious Father's Day filled with warmth and togetherness.

Visit us today or order via GrabFood or foodpanda for breakfast and treat Dad to his favourite morning classics!

致家里的超级英雄们,父亲节快乐!🌟

小麦家认为真正的传统就是放下手机,在饭桌上聊聊天、吃早餐,这样的习惯该一代又一代地传递下去。今天,特别感谢所有为家人默默付出、给我们力量的爸爸们,父亲节快乐。在这个暖心的日子,开心与爸爸畅谈并享用美味传统早餐。

快到小麦家分店或到外卖平台下单给老爸准备他最爱的传统早餐吧!

⚽GOALLLL! Score a major flavour win with our crispy, fluffy Jemput Jemput Banana Balls! 🍌✨Whether you're cheering for yo...
19/06/2026

⚽GOALLLL! Score a major flavour win with our crispy, fluffy Jemput Jemput Banana Balls! 🍌✨

Whether you're cheering for your favourite team or just looking for the ultimate game-day snack, these golden bites are the perfect match.

🏆 Don't wait for extra time, grab yours today!
📍 Available at all Dough Culture outlets.
📱 Prefer to stay on the couch? Order now via GrabFood or Foodpanda!

⚽进球啦!!!用我们外酥里糯的香蕉球,拿下一场味觉大胜!🍌✨

无论您是在为心爱的球队呐喊助威,还是单纯想找一份搭配观赛小吃,这些金黄香口的小圆球,绝对是您观赛的最佳搭档。

🏆 别等到加时赛,今天就来拿下它!
📍 各个小麦家分店均有出售。
📱 只想赖在沙发上?现在就上GrabFood或Foodpanda下单吧!

Breakfast your way, every single day. 🥖🥛Why stick to the same old routine when you can mix, match, and save? Build your ...
15/06/2026

Breakfast your way, every single day. 🥖🥛

Why stick to the same old routine when you can mix, match, and save? Build your ultimate value breakfast with us!

Step 1️⃣: Pick your favourite from our 'Heavenly 4' (Youtiao, Butterfly Bun, Red Bean Bun, or Salted Bun).
Step 2️⃣: Choose the bundle value that fits your morning appetite:
🥛 Bundle A ($2.80) – Paired with fresh Soy Milk.
🥣 Bundle B ($4.80) – Paired with Soy Milk + sweet Tau Suan.
🍚 Bundle C ($5.60) – Paired with Soy Milk + savoury Porridge.

Head down to Dough Culture to claim yours!

每一天,早餐都按您喜欢的方式来点亮您的心情。🥖🥛

与其墨守成规,不如随心搭配,还能省钱。来到小麦家,打造属于您的超值早餐吧!

第一步:从我们的“四大天王”(油条、蝴蝶、红豆饼、咸煎饼)中选出您的最爱。
第二步:根据您的早晨胃口,选择相应的套餐:
🥛 A套餐($2.80) – 搭配新鲜豆浆。
🥣 B套餐($4.80) – 搭配豆浆 + 甜豆爽。
🍚 C套餐($5.60) – 搭配豆浆 + 素粥。

赶快前往小麦家,把属于您的那份早餐带走吧!

There are no wrong answers here, but there is a definitive favourite. 🤔👇How do you like to enjoy you tiao? Our crispy, g...
08/06/2026

There are no wrong answers here, but there is a definitive favourite. 🤔👇

How do you like to enjoy you tiao? Our crispy, golden hand pulled youtiao pairs perfectly with just about anything. But if you had to choose just one way to eat it for the rest of your life, which team are you on?

🥣 Team 1: Dipped into a comforting bowl of warm porridge.
🥄 Team 2: Snipped perfectly into a sweet, gooey bowl of Tau Suan.
🥛 Team 3: Dunked deep into a fresh, creamy glass of soya milk.

Lock in your votes in the comments! 👇✨

这里没有对与错的答案,只有哪个是您的最爱。🤔👇

您喜欢怎么吃油条?小麦家香脆金黄的手拉油条,几乎搭配什么都很好吃。但如果余生只能选择一种吃法,您选择怎样吃?

🥣 吃法一:蘸着吃,配一碗温暖舒心的热粥。
🥄 吃法二:剪成小段,配一碗香甜软糯的豆爽。
🥛 吃法三:泡着吃,配一杯新鲜香浓的豆浆。

评论区留下您的选择!👇✨

✨ Budget-Friendly Foodie Find! ✨If you love traditional local snacks, you need to check out Dough Culture! I grabbed the...
02/06/2026

✨ Budget-Friendly Foodie Find! ✨

If you love traditional local snacks, you need to check out Dough Culture! I grabbed their classic bundle with crunchy, golden youtiao paired with smooth soymilk, and prices start from just $2.80.

It's the perfect mid-day snack or quick breakfast that won't break the bank. 💯

✨ 高性价比美食发现!✨

如果您喜欢传统本地小吃,那您一定要去尝尝小麦家!我买了他们的经典套餐—金黄酥脆的油条搭配顺滑的豆浆,价格从仅 $2.80 起。
无论是午后小点还是经典早餐,都毫无压力,好吃又不伤荷包。💯

Wishing You a Blessed Hari Raya Haji! 🌙✨On this sacred day of sacrifice and gratitude, may your heart be full and your h...
27/05/2026

Wishing You a Blessed Hari Raya Haji! 🌙✨

On this sacred day of sacrifice and gratitude, may your heart be full and your home be filled with peace. Whether you’re gathering with family or sharing a meal with friends, let’s cherish the spirit of togetherness.

🥖 From our Dough Culture family to yours, Selamat Hari Raya Haji!

哈芝节快乐!🌙✨

在这充满奉献与感恩的神圣日子,愿您心中充满喜乐,家中平安祥和。不论是与家人欢聚一堂,还是与朋友共享一餐饭,都让我们好好珍惜彼此相伴的温情。
🥖 小麦家祝愿您以及家人朋友们,哈芝节快乐!

20/05/2026

Back by popular demand! 🧡 There is nothing quite like the aroma of fresh Cempedak. Our Golden Cempedak Balls are made with 100% fruit to ensure every bite is rich, fibrous, and naturally sweet.

Whether you’re sharing them with the family or keeping all three for yourself (we don’t judge!), these are the perfect festive treat.

✨ Special Price: $4.00 for 3 pcs
✨ Availability: All Dough Culture outlets

Tag a Cempedak lover who needs to see this! 👇

万众期待,美味回归!🧡 新鲜尖不辣的芬芳,无与伦比。我们的黄金尖不辣球,百分百纯尖不辣果实制成,口感丰盈,纤维饱满,甜润自然。

与家人同享,或一人独享三颗,皆是佳节必备。

✨ 特惠价:$4.00 /3颗
✨ 小麦家各个分店均有出售

赶快标记爱吃尖不辣的朋友们! 👇

🚀 𝐖𝐞’𝐫𝐞 𝐇𝐢𝐫𝐢𝐧𝐠 — 𝐉𝐨𝐢𝐧 𝐎𝐮𝐫 𝐑𝐞𝐜𝐫𝐮𝐢𝐭𝐦𝐞𝐧𝐭 𝐅𝐚𝐢𝐫!Ready for your next big move? Meet our team, explore exciting career opportun...
18/05/2026

🚀 𝐖𝐞’𝐫𝐞 𝐇𝐢𝐫𝐢𝐧𝐠 — 𝐉𝐨𝐢𝐧 𝐎𝐮𝐫 𝐑𝐞𝐜𝐫𝐮𝐢𝐭𝐦𝐞𝐧𝐭 𝐅𝐚𝐢𝐫!

Ready for your next big move? Meet our team, explore exciting career opportunities, and take the first step toward growing with a fast-moving organization.

💰 Sign-On Bonus of up to $2,000 — Limited Time!
Don’t miss your chance to be part of something bigger.

📅 Dates: Wednesday, 20 May 2026
🕙 Time: 10:00 AM – 5:00 PM
📍 Venue: 810 Hougang Central, #02-216

We’re Hiring for Multiple Roles Across Departments!
- Area Manager
- Outlet Supervisor
- Management Associate
- Service Crew (Full & Part Time)

✨ 𝐖𝐡𝐚𝐭 𝐭𝐨 𝐄𝐱𝐩𝐞𝐜𝐭:
On-the-spot interviews with our recruitment team
Exciting career growth opportunities
A chance to join one of the most dynamic teams in the industry

Start your journey toward a fulfilling career with us. Let’s shape the future together!

12/05/2026

We take "service with a smile" (and a bit of a frantic search) to a whole new level! 😅🤝

No matter where you wander, we’ll find you and make sure your snacks are delivered fresh and delicious! Just maybe wave us down if you see us looking a bit lost? 🥖🏃‍♀️

我们把客户服务(外加一点手忙脚乱的寻找)提升到了一个全新的境界!😅🤝

不管您走到哪里,我们都会找到您,确保您拿到新鲜美味的小吃!不过,如果看到我们有点迷路的样子,记得朝我们挥挥手哦?🥖🏃‍♀️

Address

Singapore

Alerts

Be the first to know and let us send you an email when Dough culture posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Share