Culinistics

Culinistics Providing culinary research, development, and marketing resources to help you launch or rebrand your

YOU'VE GOT SO MANY IDEAS, AND NOT ONE OF THEM IS MAKING YOU MONEY⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀let's play a game... tell me in the c...
24/06/2020

YOU'VE GOT SO MANY IDEAS, AND NOT ONE OF THEM IS MAKING YOU MONEY⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
let's play a game... tell me in the comments which one sounds most familiar 👇🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
A) i have so many ideas 💡 but idk how to get started with any of them⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
B) what if I start one and it fails, then what? I'd be so embarrassed! 😬⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
C) food is my passion, how can i choose one to start with?⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
D) my friends + fam think my ideas are great. will everyone else?⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
if you've wondered ANY of these (trust me, I've wondered all 4) - you're not alone⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
as kitchen creatives, we know what we're doing when thinking outside the box⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
creating a profitable brand though, that's a whole 'nother enchilada⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✨your failure to launch is causing you to lose money + lessen your impact every. single. day that you wait✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
thats why i'm so excited to OFFICIALLY LAUNCH BITE BOOTCAMP FOR FOODPRENEURS!! 😆⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
a 4 month 1 on 1 coaching program teaching you how to...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✅BUILD a profitable brand for your business⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✅IDENTIFY who your niche market is + how you can best serve them⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✅TRANSFORM the concepts you have in your head into the reality of your business⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✅EXECUTE your business + brand strategy with confidence and without overwhelm⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
so how about we stop...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
⏰ waiting for the right time⠀⠀⠀⠀⠀⠀⠀⠀⠀
🧠 wondering what everyone will think⠀⠀⠀⠀⠀⠀⠀⠀⠀
😧 worrying about the small what-ifs⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
and instead be WILLING to trust yourself, your brand + your value then WORK your b***y off to create a profitable launch for your food biz 💯⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
you owe it to yourself and your customers to finally put yourself out there⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
but here's the thing - we're only opening it up to 5 food entrepreneurs - and there’s only 1 spot left!!⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
comment below 👇🏾 or send us a DM with your questions - we can't wait to meet you!

YOU CAN HAVE IT ALL ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀.. you don't have to feel bogged down with your 9-5 and your family life. ✨⠀⠀⠀⠀⠀⠀...
23/06/2020

YOU CAN HAVE IT ALL ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀.. you don't have to feel bogged down with your 9-5 and your family life. ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
you can become your own boss, set your own hours and support your family ⠀⠀⠀⠀⠀⠀⠀⠀⠀
✨✨✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
its all waiting for you once you actually launch your business⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
but if you have your idea and you know you want to make money through your love of food - let me ask you a question...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
why haven't you put yourself out there?⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
the only difference between wanting to sell your product/service and actually doing it + making money -⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
💥 CONFIDENCE 💥⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
you dont need to be the most experienced to be the most successful 👏🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
you dont need to know where to start to make your first move 👏🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
you dont need to have all the time in the world to make time for your dreams👏🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
but you DO need to know these 3 things like the back of your hand⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✅your customer⠀⠀⠀⠀⠀⠀⠀⠀⠀
✅their problems⠀⠀⠀⠀⠀⠀⠀⠀⠀
✅your solution to said problems⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
i.e. the 3-part formula for your brand clarity statement⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
1) start with your customer. understand what they like + how they spend their time ⏰⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
2) think about 2-3 problems they have. things they need or feelings that make their life better⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
3) start offering a solution to those problems. a product/service that makes their life better in some way⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
get confident in the value that you provide. start repeating it out to yourself every day and just go! put yourself out there, sis because the rest of the world is waiting 🥳⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
to help - we're on a mission to teach 5 food entrepreneurs to launch their offer in 4 months! 🙌🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
in BITE BOOTCAMP, we'll equip you with the biz + branding insight you need to stop feeling stagnant + finally scale your biz like a pro! 🥳⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
we believe you can have it all - comment I CAN HAVE IT ALL if you agree 👇🏾+ we'll DM you the deets

CAN I BE REALLY REAL WITH YOU FOR A SECOND? 😶 I’m talking to my friends on this one ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀the reason why ...
21/06/2020

CAN I BE REALLY REAL WITH YOU FOR A SECOND? 😶 I’m talking to my friends on this one ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
the reason why everyone else has launched the blog, or posted their recipe on IG, or started selling at farmers market (and you haven’t!) is because...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
you ready for it? 😬 I’m telling you - this is the ONLY difference between YOU + THEM⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
this is the 🔑 to opening up doors and opportunities that you never knew existed, serving people in ways you never could’ve imagined - feeling inspired and purpose-filled 🙌🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀.. it’s because you don’t have the confidence-factor backing you up, boo⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
your confidence should be backing you up like the ULTIMATE wingman would in the club 💃🏾 when the lights are about to come on 😲and you still haven’t pulled nobody 💯⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✨your lack of confidence is what’s holding you back from making legitimate moves in your food business✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
and lemme let you in on another secret 💌 this ones coming straight from a serial foodpreneur *cough, that’s me* 🙋🏾‍♀️⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
💡 if you want to build confidence in your vision, you have to create evidence of that vision in your biz⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
put in work. Ev👏🏾er👏🏾y👏🏾day sis. speak your concept into existence and then EXECUTE ⚡️⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
and the best thing about it? it works 2 fold - like a “yassss I’m doing the dang thang” cycle...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
put in work 🔄 start seeing results 🔄 boost your confidence 🔄 work work don’t stop *yes I DID throw in a 2016 yung nation reference with absolutely no shame* 🤷🏾‍♀️⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
then it just keeps going around like the energizer bunny - fueling your biz through clarity, confidence, + consistency⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
so here’s to you getting your life, speaking your plan, and doing the daggone thang. 👏🏾👏🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
DOUBLE TAP ❤️ if this is just what you needed to hear + peep 👀 my stories to see how I can help you level up your confidence so you can stop feeling stuck!

CLASS IS BACK IN SESSION - SCROLL STOPPING CONTENT LESSON 2 🎓 ⠀⠀⠀⠀⠀⠀⠀⠀⠀today's topic: the 411 on SSC aka posts that stop...
18/06/2020

CLASS IS BACK IN SESSION - SCROLL STOPPING CONTENT LESSON 2 🎓
⠀⠀⠀⠀⠀⠀⠀⠀⠀
today's topic: the 411 on SSC aka posts that stop you from scrolling bc
⠀⠀⠀⠀⠀⠀⠀⠀⠀
👀 the pic caught your eye
🙌🏾 the caption snippet was relatable AF
💥it was different + you want to read more
⠀⠀⠀⠀⠀⠀⠀⠀⠀
so let's hop right in so we can be
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✅CLEAR in our strategy
✅CONFIDENT on our pages
✅and CONSISTENT with our SSC
⠀⠀⠀⠀⠀⠀⠀⠀⠀
VALUE, VALUE, VALUE💥
a social media page is about showcasing your value
⠀⠀⠀⠀⠀⠀⠀⠀⠀
1️⃣the value your product/service provides your customer
2️⃣the values your business stands for
3️⃣the value of your insight, perspective + expertise
4️⃣the value you find in your community + clientele
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✨if you're not providing or showcasing VALUE, you're not gonna get them views, boo✨
⠀⠀⠀⠀⠀⠀⠀⠀⠀
value creates intrigue which makes people wanna know what you're about, follow you and then BUY FROM YOU - that's the goal right?
⠀⠀⠀⠀⠀⠀⠀⠀⠀
idk what value my biz provides✨
step away from social media + dive into your biz. what problem does your customer have that your biz answers? THAT is your value - talk about it + share it with your audience. others with that problem will follow so you can help them too
⠀⠀⠀⠀⠀⠀⠀⠀⠀
what content should i post to show value?✨
last week we talked about why VIDEO is #1 but theres plenty of others. testimonials, quotes, behind the scenes pics - put your creative cap on and share value in ways that make sense to your ideal customer
⠀⠀⠀⠀⠀⠀⠀⠀⠀
imposter syndrome got you stuck?✨
stop looking at everyone else + remember the value that YOU provide! your UNIQUE VALUE PROPOSITION is what sets you apart aka the reason why people need what you've got - so give it to them!
⠀⠀⠀⠀⠀⠀⠀⠀⠀
wanna go deeper to learn your unique value? we've got a tool to walk you through it!
⠀⠀⠀⠀⠀⠀⠀⠀⠀
comment VALUE below + we'll DM you so you can get started showcasing your value ASAP @ Texas

YOU'VE GOT SO MANY IDEAS, AND NOT ONE OF THEM IS MAKING YOU MONEY⠀⠀⠀⠀⠀⠀⠀⠀⠀let's play a game... tell me in the comments w...
17/06/2020

YOU'VE GOT SO MANY IDEAS, AND NOT ONE OF THEM IS MAKING YOU MONEY
⠀⠀⠀⠀⠀⠀⠀⠀⠀
let's play a game... tell me in the comments which one sounds most familiar
⠀⠀⠀⠀⠀⠀⠀⠀⠀
A) i have so many ideas but idk how to get started with any of them

B) what if I start one and it fails, then what? I'd be so embarrassed!

C) food is my passion, how can i choose one to start with?

D) my friends + fam think my ideas are great. will everyone else?
⠀⠀⠀⠀⠀⠀⠀⠀⠀
if you've wondered ANY of these (trust me, I've wondered all 4) - you're not alone
⠀⠀⠀⠀⠀⠀⠀⠀⠀
as kitchen creatives, we know what we're doing when thinking outside the box
⠀⠀⠀⠀⠀⠀⠀⠀⠀
creating a profitable brand though, that's a whole 'nother enchilada
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✨your failure to launch is causing you to lose money + lessen your impact every. single. day that you wait✨
⠀⠀⠀⠀⠀⠀⠀⠀⠀
so how about we stop...
⠀⠀⠀⠀⠀⠀⠀⠀⠀
⏰ waiting for the right time
🧠 wondering what everyone will think
😧 worrying about the small what-ifs
⠀⠀⠀⠀⠀⠀⠀⠀⠀
and instead be WILLING to trust yourself, your brand + your value then WORK your b***y off to create a profitable launch for your food biz
⠀⠀⠀⠀⠀⠀⠀⠀⠀
FAILURE TO LAUNCH ➡️ FREAKING READY TO LAUNCH IN 4 STEPS 🚀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
PRE-APPROVE✨
do all of your ideas make sense for your ideal customer? do they bring value or provide a solution. no? nix it off your list
⠀⠀⠀⠀⠀⠀⠀⠀⠀
PRIORITIZE✨
which idea make sense to start with first? is there a relationship between them that forces one ahead of another? build a launch timeline starting with whats most needed for your customer NOW
⠀⠀⠀⠀⠀⠀⠀⠀⠀
PIVOT✨
turn your focus + energy to the 1st idea in your list. by pivoting from all ideas at once to one idea at a time, you stop the overwhelm + feel confident and ready to...
⠀⠀⠀⠀⠀⠀⠀⠀⠀
PLAN✨
how do you wanna bring this idea to reality? what creates the most value for your customer? write it down + start executing!
⠀⠀⠀⠀⠀⠀⠀⠀⠀
then rinse and repeat from step 3 for your other ideas
⠀⠀⠀⠀⠀⠀⠀⠀⠀
as you continue to pivot to what is most critical, you'll stay primed + ready for whatever comes your way.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
DOUBLE TAP if you needed this then SAVE + SHARE with a who needs it too @ Texas

BEING A FOOD ENTREPRENEUR IS HARD 🥵⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀And as a self-proclaimed 'serial foodpreneur' - having started 4 fo...
16/06/2020

BEING A FOOD ENTREPRENEUR IS HARD 🥵⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
And as a self-proclaimed 'serial foodpreneur' - having started 4 food businesses and still got a few other concepts floating around in my 🧠 - i feel your pain 1000% sis⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
between the creative side of having a passion for food, but not feeling confident in your business abilities...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
and all the rules and regulations required to operate your biz...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
and who could forget the endless hours spent in the kitchen perfecting your dishes, preparing for events, and pretending to be a professional photographer for instagram 📸 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
yeah - the foodpreneur life can be rough!⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
BUT IT DOESN'T HAVE TO BE THAT WAY 🙌🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
riddle me this - how would it feel to:⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
❌ stop feeling like an imposter bc you're not sure what to do and ✅ start attracting profitable customers for your biz⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
❌ stop feeling overwhelmed trying to sell to everyone and ✅ start making consistent revenue bc of the value you provide⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
❌ stop feeling bogged down with all your ideas as a solopreneur and ✅ start launching your offers with confidence + grace⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
❌ stop feeling stuck in your business and ✅ start making an impact in your community⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
💥 all of this and MORE is possible for YOU and your food business! we just gotta get in the kitchen + whip it up💥 ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
comment below👇🏾 if this is the transformation you want to see in yourself and your business!! ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
i want to see you take your business to the next level - so let's get real with ourselves + own up to the possibility of improvement...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✨bc when there's room for improvement - that's a sign that you haven't made it to the end. there's still more left to give, and more value to provide!✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
HEADS UP 👀 i have some SUPER exciting news to share with you later this week on how YOU can begin transforming yourself and your business - so stay tuned!! Gimme a 'YASSS' in the comments if you're ready to hear the announcement! 🥳

HOW TO LEVERAGE SOCIAL MEDIA + BUILD A TRIBE OF BRAND AMBASSADORS pt 2⠀⠀⠀⠀⠀⠀⠀⠀⠀think of social media as a HUGE ocean wit...
14/06/2020

HOW TO LEVERAGE SOCIAL MEDIA + BUILD A TRIBE OF BRAND AMBASSADORS pt 2
⠀⠀⠀⠀⠀⠀⠀⠀⠀
think of social media as a HUGE ocean with plenty of potential customers swimming around waiting for some bait to catch 🐟🐠🐡
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✨they dont know it but they need what you've got - you just gotta give it to them✨
⠀⠀⠀⠀⠀⠀⠀⠀⠀
the BAIT + HOOK strategy turns strangers ➡️ followers ➡️ leads ➡️ customers
⠀⠀⠀⠀⠀⠀⠀⠀⠀
how about we pick up right where we left off (need part 1 👉🏾 )
⠀⠀⠀⠀⠀⠀⠀⠀⠀
🐡BAIT: SHOW YOUR WORTH
don't just settle for a follow - show up consistently with valuable content for your audience. its not about just showing pictures of your food - share your staff, your story and how you help your community
⠀⠀⠀⠀⠀⠀⠀⠀⠀
🐠BAIT: BE AUTHENTIC
people dont buy from brands - when was the last time you went to mcdonalds to support the golden arches? people buy because of the feeling they get from the brand. create content that pulls at your audiences emotional heart strings. celebrating the 'why' behind your business or how you've learned from your mistakes
⠀⠀⠀⠀⠀⠀⠀⠀⠀
🎣 HOOK: INVITE THEM IN
in every piece of content, invite your audience to do something. comment, double tap, share their input - people crave interaction and want to be told how to interact with you. invite them in with open arms then follow up with a direct offer to solve their problem
⠀⠀⠀⠀⠀⠀⠀⠀⠀
HOOK - LINE - SINKER
⠀⠀⠀⠀⠀⠀⠀⠀⠀
so here's my invitation to you! join me to talk more about the BAIT + HOOK strategy on IG LIVE TODAY at 3pm CST‼️
⠀⠀⠀⠀⠀⠀⠀⠀⠀
I'll be joined by brand strategist Katie Mleziva of to chat about building a brand + creating your tribe - you don't wanna miss this!
⠀⠀⠀⠀⠀⠀⠀⠀⠀
SCROLL ⬆️ + FOLLOW OUR PAGE then turn on post notifications so you don't miss a thing!
⠀⠀⠀⠀⠀⠀⠀⠀⠀
questions? share them in the comments! we want to answer them LIVE! see you in a bit 👋🏾
⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
@ Texas

HOW TO LEVERAGE SOCIAL MEDIA + BUILD A TRIBE OF LOYAL BRAND AMBASSADORS⠀⠀⠀⠀⠀⠀⠀⠀⠀lets be honest - we arent here only for ...
13/06/2020

HOW TO LEVERAGE SOCIAL MEDIA + BUILD A TRIBE OF LOYAL BRAND AMBASSADORS
⠀⠀⠀⠀⠀⠀⠀⠀⠀
lets be honest - we arent here only for the community
⠀⠀⠀⠀⠀⠀⠀⠀⠀
yeah you read that right the IG police are probably out looking for me RIGHT NOW 😬
⠀⠀⠀⠀⠀⠀⠀⠀⠀
but as business owners we have a very important reason for showing up on social media - to showcase the value you provide through your services
⠀⠀⠀⠀⠀⠀⠀⠀⠀
am i right or am i right?
⠀⠀⠀⠀⠀⠀⠀⠀⠀
think of social media as a HUGE ocean with plenty of potential customers swimming around waiting for some bait to catch 🐟
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✨they dont know it but they need what you've got - you just gotta give it to them✨
⠀⠀⠀⠀⠀⠀⠀⠀⠀
the BAIT + HOOK strategy turns strangers ➡️ followers ➡️ leads ➡️ customers
⠀⠀⠀⠀⠀⠀⠀⠀⠀
🐡 BAIT: GET SOCIAL
how are strangers gonna know you exist if you dont go find them? follow hashtags that are relevant to your niche + get interactive with users. comment on their stories, share their content + be genuinely interested in what they have to say
⠀⠀⠀⠀⠀⠀⠀⠀⠀
🐠 BAIT: SHARE THE PLAYING FIELD
your competition can be a source of collaboration - after all, their followers may be interested in what you have to offer too. engage with them - not with the intent of stealing followers, but to provide valuable content to their audience
⠀⠀⠀⠀⠀⠀⠀⠀⠀
🐟 BAIT: KNOW YOUR AUDIENCE
the best host is a prepared host - prepare for new visitors to your page aka potential customers by updating your bio. help them learn what you do, who you do it for + how you can help them
⠀⠀⠀⠀⠀⠀⠀⠀⠀
🐡 BAIT: START THE CONVO
dont be afraid to initiate a conversation. thank new followers with video DMs or voice messages. figure out why they followed you or a problem they are facing that you can solve
⠀⠀⠀⠀⠀⠀⠀⠀⠀
now for the HOOK 🎣
⠀⠀⠀⠀⠀⠀⠀⠀⠀
join our founder to share the rest of the BAIT + HOOK strategy on IG LIVE TOMORROW 3pm CST ‼️
⠀⠀⠀⠀⠀⠀⠀⠀⠀
SCROLL ⬆️ + FOLLOW ALONG then turn on notifications so you don't miss out!
⠀⠀⠀⠀⠀⠀⠀⠀⠀
questions? share them in the comments👇🏾 we will answer them LIVE! see you there
⠀⠀⠀⠀⠀⠀⠀⠀⠀
@ Texas

[TAP THAT SAVE BUTTON] The 3 main purposes of your content should be...⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀✖️ To grow your tribe⠀⠀⠀⠀⠀⠀⠀⠀⠀...
13/06/2020

[TAP THAT SAVE BUTTON] The 3 main purposes of your content should be...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
✖️ To grow your tribe⠀⠀⠀⠀⠀⠀⠀⠀⠀
✖️ To sell to your tribe⠀⠀⠀⠀⠀⠀⠀⠀⠀
✖️ To share your brand with your tribe⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
When developing content, each piece of content should be created with at least one of these specific purposes in mind. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
A knockout content strategy should include a mix of content that resonates with your audience and what brings you joy to create.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Sharing your content niche on a consistent basis turns your audience into your tribe.⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Want to learn more about content strategy and editorial planning?
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Join our founder LIVE this Sunday at 3pm Central to chat BRANDING and BUILDING A TRIBE for your biz!
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Joining her will be Katie Mleziva - brand strategist behind - so excited to share with you guys!⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
Got questions about branding or creating loyal customers out of your current audience?
⠀⠀⠀⠀⠀⠀⠀⠀⠀
COMMENT BELOW and we will answer them LIVE on Sunday! See you there 👋🏾
⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
@ Texas

Address


Website

Alerts

Be the first to know and let us send you an email when Culinistics posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

  • Want your business to be the top-listed Food & Beverage Service?

Share