10/17/2026
Good luck to our friend Jared today as he competes in the Hickory 100. He will be fueled with some of our ground beef later today.
Good luck to Jared Lail as he runs in the Hickory 100 race today. The 100-mile ultramarathon starts at 8 a.m. Saturday, with a published cutoff of 4 p.m. Sunday. He has set a goal to finish in 24 hours. He is running for Team BEEF(North Carolina Beef) and all farmers. For Jared, running with Team BEEF is about more than crossing a finish line. It is an opportunity to represent farmers, ranchers,
the beef industry, and the hardworking people behind the food
on our tables—all while promoting an active, healthy lifestyle.
You can follow along to see Jared Lail's progress here: https://runsignup.com/Race/Results/197539 -741794;perpage:100