11/17/2025
Last week, we partnered with Wildcard Incubator to help Ahjikan test their new alternative chocolate product called Govoce.
Govoce is made from burdock root, a traditional Japanese vegetable that is high in dietary fibers, rich in antioxidants, and naturally caffeine free.
We hosted 6 demos in our stores, surveyed over 150 customers, and interviewed 5 industry experts including Rainforest Distribution
Overwhelming, customers shared with us that they were most excited about the health benefits, especially the high fiber.