03/17/2026
Not all vanilla beans are alike. And not all vanilla extract is the same. At Nielsen-Massey, we treat each step of production with the same obsessive care and attention we give to the premium beans we cultivate.
A vanilla bean naturally has over 400 distinct flavor compounds, each of which contribute to its miraculously complex and intoxicating aromas and taste. In order to preserve those fragile compounds, Nielsen-Massey selects each of its sun-cured beans at its absolute peak of ripeness and gently process them in small batches at ambient temperature to preserve those delicate flavors.
Our approach contrasts with the more common industry practice of using quick-cured beans, flash extraction using heat and pressure for quick, high-volume results, which results in significant damage and loss of flavor and aroma. Our mission is not making the most, it’s making the best.
