01/05/2026
Let's talk about the price of milk.
I saw in the news that the retail price for a litre of milk has gone up by a few cents.
For some, this will seem like an annoying added pressure on their already tough financial situation and this attitude might have some reaching for the cheapest bottle of milk on the shelf.
I get it. Everything is expensive and it gets tougher every day.
But it's so important to think about why the price has gone up.
Now, more than ever, it is important to support Aussie farmers. It's only a few more cents, maybe a few dollars, but it goes a heck of a long way.
The reality is, milk hasn't been sold for a high enough price for a really long time and the supermarkets know it. Don't be fooled into thinking they care- they don't.
Supermarkets place milk, an every day essential that is way under priced for what it is, at the back of the store. They sell it for less than it's worth because they make up that money as you walk through those other aisles to get to where the milk is, picking other things up as you go along.
Then you think, "it's only worth the price of the home brand milk. Why should I pay more?"
Do not buy home brand milk. Help support your Aussie farmers and make sure your money is going towards branded bottles of milk. That few extra cents might just be what keeps a farmer in business.