Sydney Direct Fresh Produce

Sydney Direct Fresh Produce One of our aims at Sydney Direct is to consistently supply our clients with the finest produce available in Sydney all year round.

Innovation, customer service, and healthy, genuine relationships within the community are at the core of this thriving Sydney-based business, Sydney Direct Fresh Produce (SDFP) supply over 400 clients, including restaurants, hotels, clubs, pubs and cafes. Our experience in the market and in dealing directly with growers ensures we are able to provide the highest quality produce to our customers on

time and in the best condition. Seasonality is a key factor affecting produce quality and availability. Sydney Direct Fresh Produce started as a family run business and has always taken a hands on approach. The team is made up of Fruit and Vegetable specialists with over 5 decades of experience in the markets and with growers. We pride ourselves on putting the customer first.

🥕 Dutch Carrots. You can’t go wrong, Chef.Winter’s one and only.Sweet. Earthy. Reliable.Roast them whole.Glaze them with...
18/06/2026

🥕 Dutch Carrots. You can’t go wrong, Chef.Winter’s one and only.
Sweet. Earthy. Reliable.

Roast them whole.
Glaze them with honey and thyme.
Char them over fire.
Puree them silky smooth.
Or simply serve with good butter and sea salt.

As the weather cools, the flavour only gets better. Simple produce. Done properly.

Yes Chef. 🔥

🍄 Truffle Season Has Arrived 🍄It’s that time of year when we brush the soil off South Australian truffles and welcome ba...
17/06/2026

🍄 Truffle Season Has Arrived 🍄

It’s that time of year when we brush the soil off South Australian truffles and welcome back one of Australia’s most prized ingredients.

The food gold of Australia.

Earthy, aromatic and capable of transforming a dish with just a few shavings, truffles are back on the market floor and ready for winter menus, special events and unforgettable dining experiences.

Talk to your account manager about sourcing truffles and planning your seasonal specials, degustations and event menus.

Winter has officially begun, chef. 🔥👨‍🍳



📸 jamietellsstories The Storytelling Experts

🍆 Sicilian Eggplant, Winter Cooking Sorted.Great grilled.Great roasted.Great value.The flesh is rich and creamy, making ...
16/06/2026

🍆 Sicilian Eggplant, Winter Cooking Sorted.

Great grilled.
Great roasted.
Great value.

The flesh is rich and creamy, making it perfect for those heartier winter dishes.
Chef ideas:

🔥 Grill thick slices and finish with whipped feta, mint and pine nuts.
🍅 Slow roast with tomatoes, garlic and basil for a rustic side.
🧀 Layer into a proper eggplant parmigiana.
🥩 Char over fire and serve alongside lamb shoulder or beef short rib.
🍯 Roast and finish with tahini, pomegranate and hot honey.
🥖 Smoke it and turn it into a silky baba ganoush.

Winter is when eggplant really comes into its own. Get some, Chef.

🔥 SPECIALS HAVE LANDED IN FRESH IS BEST ISSUE 229 🔥Available from 16th – 29th June 2026🍈 Papaya — $18🍊 Mandarins — $24 B...
16/06/2026

🔥 SPECIALS HAVE LANDED IN FRESH IS BEST ISSUE 229 🔥
Available from 16th – 29th June 2026

🍈 Papaya — $18
🍊 Mandarins — $24 Box
🥬 Wombok — $18 Box
🥬 Purple Brussel Sprouts — $24 Tray

Seasonal produce, serious value and plenty of winter menu inspiration hitting the market floor right now.

Get in touch with the team and lock in your supply, chef. 👨‍🍳🍂

Strawberries have been improving. They’re still on the higher side price-wise, but the quality is there and getting bett...
16/06/2026

Strawberries have been improving. They’re still on the higher side price-wise, but the quality is there and getting better week by week.

It’s all about sourcing from the right regions as the season shifts.

Sweetness is improving.
Colour is looking good.

Not cheap. But definitely worth keeping an eye on.

Yes Chef. 🔥

Citrus is peaking and juicy as ever. 🍊🍋Mandarins.Oranges.Grapefruit.Bright flavour. Strong colour. Plenty of juice. Wint...
15/06/2026

Citrus is peaking and juicy as ever. 🍊🍋

Mandarins.
Oranges.
Grapefruit.

Bright flavour. Strong colour. Plenty of juice. Winter belongs to citrus, and quality is only getting better.

Ask your Account Manager what's on offer this week and make the most of the season.
Fresh. Vibrant. In abundance.

Yes Chef. 🔥

11/06/2026

🍒 Cherry Update, Chef. We’ve had a few requests and we get it. Functions, events, special menus… cherries always make an impact.

We can source imported cherries currently in the market.

They are pricey.
But doable.

We’ll always push seasonal firs, that’s how you get the best flavour and value. But the nature of events is what it is, and sometimes you need the fruit regardless of the calendar. If cherries are essential for your menu, speak to the team and we’ll make it happen.

Keeping you informed. Keeping it real.

Yes Chef. 🔥

11/06/2026

5 Ironmans down… going into number 6.

Cairns is this weekend🌴🔥

And the goal? Qualify for the dream, Kona, Hawaii.

From those early mornings to the long training blocks, Luke has never done things by halves. What started as a personal challenge has become a standard he holds himself to in business, in life, and on the course.

The discipline.
The consistency.
The heart.

We couldn’t be prouder.

From the entire SDFP family, heartfelt congratulations, mate. We’re right behind you.

You can do it, Luke. 🌊🏃‍♂️🚴‍♂️

Watch this space.

🎥 The Storytelling Experts jamietellsstories

09/06/2026

As winter kicks in, citrus arrives and local stone fruit tapers off. 🍊

Things slow down a little.
Flavours deepen.
The market shifts.

So grab your team and come for a Sydney Market Tour with Ben and Luke this winter.

Coffee.
Talk shop.
Learn the process.
Understand seasonality properly.

See how it all works from grower to agent to your kitchen.

SDFP Winter Market Tours kick off next week.
🕕 6am Wednesdays
📍 Sydney Markets
Book in with your Account Manager.

Education. Connection. Proper produce.

Yes Chef. 🔥

Address

22 Healey Circuit, Huntingwood
Sydney, NSW
2148

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