BRAC Chicken Enterprise was established in 2004 as a broiler chicken processing plant, to meet the growing demand for dressed chicken in large metropolitan areas by purchasing chickens from BRAC Poultry Rearing Farms, other commercial farms, as well as rural farmers. The plant purchases chickens from BRAC commercial broiler farms and a large number of independent farmers and sells the dressed meat
to a variety of customers including large restaurants, hotels, supermarkets and even individual households. Given that the demand for poultry meat and eggs still exceeds the supply, BRAC's poultry operations remain an important means of supporting rural farmers while also driving sector growth by increasing the supply of high-yield variety chicks and processed broiler meat. With growing interest of its customers, it introduced ready-to-cook chicken snacks category. Product variety includes Nuggets, Masala Nuggets, Kid's Nuggets, Mini Nuggets, Jumbo Nuggets, Chicken Drumsticks, Chicken Wings, Burger Patties, Sausages, Tandoori Chicken, Cutlet, Kebab.
