24/08/2026
NEW WORK - Every school morning is a battle. Getting dressed. Finding shoes. Convincing them that toothpaste is not optional.
And while you can’t win them all, there’s one battle worth picking: hydration. Because 3 out of 4 Belgian children go to school dehydrated.
Together with Belgium , we turned the back-to-school rush into a funny reminder for parents: pick the right battles. 💧🎒