Localize

07/02/2018

We are pleased to share that Localize has been honoured as a B Corp Best for the World Honouree for 2018 in three categories, Overall, Governance, and Community! We are so excited that we shared this title with our friends at two other Edmonton-based B Corps, Unbelts and Chandos Construction. Read our blog post to learn more about what this means for Localize.

Localize Honoured as a 2018 Best for the World B Corp We have some exciting news to share! For the second year in a row, Localize has been honoured as a Best for the World B Corp. This puts Localize yet again in the midst of an elite group of mission-driven companies across the world recognized by t...

07/17/2017

Calgary's Fiasco Gelato is a B Corporation (just like Localize!) and shows love for their amazing team, their community, the environment, and transparency.

You can snag your Fiasco Gelato at our partner grocer, Calgary Co-op!

Have you met Fiasco Gelato? This Calgary B-Corp is committed to being a force for good! Learn about their ingredients, philanthropy projects, and culture. Read more >>

07/10/2017

Localize is hiring for marketing and sales roles. We'd love to bring on board new team members who care about supporting food makers and helping consumers access more information about the food products on store shelves.
Check out our live job postings on our careers page: http://hubs.ly/H080JtH0

07/05/2017

This series connects values-based BC packaged food entrepreneurs with business sector leaders for advice and support in building your brand, scaling manufacturing and distribution, and accessing financing. The series' format includes interactive curriculum, tips and take-away worksheets, inspiring s...

07/04/2017

111 years old, Avalon Dairy from Burnaby is the oldest running organic dairy in British Columbia and the first to offer traceable milk.

What we loved hearing from Avalon is that most of their milk is sourced within 50km of their production facility and is likely to be on shelf within 36-48 hours — making it, by far, the freshest choice for west-coast Canadians!

Learn more about the story behind their brand, their production, and gain some advice from CEO Russ Rimmer on starting up a food business.

From being pioneer supporters of organic to being the first to use glass bottles, and now, the first to offer traceable milk — meet our friends at Avalon Dairy!

06/26/2017

Congratulations to Spread'em Kitchen for winning the Silver BC Food Processors Association 2017 Product Of The Year Award!

Amazing to connect with Mellisa Mills last week to learn more about their story. In this spotlight we talk about how Spread'em started, Feeding Growth, expanding into retail, and the importance of supporting local and ethical.

"I'm physically looking into people's eyes and sharing food with them. I couldn't, with a conscious, not share the best possible thing. If I'm not going to eat it myself, then I'm not going to sell it. I would never say 'This is just business,' that term does not make sense to me. [...] For me, I'm nourishing people, if I'm not nourishing people, then I can't ethically continue to do this. My conviction on stuff like this is unwavering."
- Mellisa Mills, Founder of Spread'em Kitchen

Winner of BC Food Processors Association's 2017 Product of the Year Award, meet Spread'em Kitchen Company of Vancouver, BC. Learn more about their story!

06/16/2017

We asked Tiffany, founder of KAPOW NOW!, "what does supporting local mean to you?"

"Supporting local means supporting your neighbors and keeping value within the community. [...] It means working together, being able to meet and collaborate, having a story you can relate to, being more aware and trying to connect with the producer rather than treating things as transactional objects — having a relationship, not just something expendable." - Tiffany Shen

Photo credit: KAPOW NOW!, Honestly Social, and SPACE

Localize meets Tiffany Shen, the woman behind Vancouver food brand KAPOW NOW! to learn her story and discuss branding, community, and business growth.

06/07/2017

Certifications help food businesses communicate their brand and show commitment to offering customers transparent choice at the shelf edge. http://hubs.ly/H07K_pd0

Want to learn more about third-party certifications and how they can benefit your food business? Localize breaks down the most common certifications in the industry.

05/26/2017

Amazing opportunity for the community of Food Makers to support each other and grow together! Great stuff AFC!

Connecting senior business people with local start-ups and small/medium businesses to help the agri-food industry grow!

05/23/2017

How do food makers and retailers make important decisions about what ingredients to use, and what products to source? What internal policies and tools can help businesses make consistent decisions aligned with their values? And how do you communicate with customers? We're excited to be part of this discussion with the Sustainable Food Trade Association, Ben Couch of Traditional Medicinals, and Anne Vedder of Outpost Natural Foods Co-op.

Register here: http://hubs.ly/H07zJ0N0

05/10/2017

With over 500 million monthly active users, Instagram is an opportune platform for food producers and manufacturers to market their product(s).

• Reach new markets. Post consistently to gain enough influence (grow your following) that other awesome brands and people will want to partner with you to feature your products.

• Brand awareness and loyalty. Connect with consumers in a more personal way than traditional advertising by providing a window into the culture behind your brand.

• It's free. Your customers are on Instagram — and so are grocers that source new products. What better way to identify with consumers than by using a platform they already interact with on a daily basis.

Read full blog article here:

Does your food brand have Instagram? Localize provides Instagram tips for food makers to best utilize the platform, reach new markets, and build brand loyalty.

05/09/2017

We love to learn - and now we'd like to learn from you. Share insights on what matters to you when shopping for food products. Click the link to find out how to participate: http://hubs.ly/H07s0zl0