04/24/2026
Sharing this post from another Alberta farmer. They used to sell beef direct to consumers and they stopped a couple years ago. Here’s why.
At Grothhaus, we are still selling beef (although we are not offering our pasture-raised chickens this year.)
We are a first generation, family-owned farm and our mission is to make nutrient-dense food available to friends and family.
Please read Shelby’s post below…
Why are we not selling beef?
I've done posts like this before, but I figure it's about time for one again. Here's some very basic math to explain why we're not currently offering beef.
Opportunity Cost/Purchase Price of a 1000lb steer: $4500.00
120 days feeding to finish: Approx $600
Hauling to butcher and picking beef back up: $100
STANDARD Butcher Fees for approx 750lb carcass: $1300
(This does not include any additional items such as sausage, jerky, patties etc.)
Total cost to BREAK EVEN, to do all the work for free, donate our equipment, land, vehicles etc, make not a cent of profit, is $6500. That's $8.67 hot hanging weight on the rail.
Not only can I not in good conscience charge enough to make it worth it (this is a business after all), I also am not interested in sitting on that much financial risk. We used to haul 10 beef in a month. That's $65000 worth of beef. One blown breaker and a freezer thaws out, a simple vehicle accident causing injury to the animals while hauling, and we're bankrupt. We are just not interested in playing with that much financial risk.
Several times a week we have folks reaching out looking for beef, even though we've halted our direct marketing for quite a while now. It's tough, cause they always come from word of mouth recommendations, and it sucks to have to turn folks away, especially when we don't have a good 'back up option' to forward them to!
For those of you reading this that are ranchers yourselves, don't come at me for the things I've left out, or group in with other things. This is meant as an explanation for our customers who do not have the in depth knowledge that those of us in the industry have. Easy math that folks can understand