Alpine Lager

Alpine Lager Get outside and reconnect, with a beer that's as real as it gets.

Alpine Lager is an award-winning 5% ABV, New Brunswick beer that is slowly aged to give it a light color and medium body with fleeting hop bitterness and a slightly sweet malt aroma.

05/25/2026

Work to buy Alpine. Have Alpine after work. Circle of life.

Hard to say which catch was better, but we’ll let you decide.📸
05/19/2026

Hard to say which catch was better, but we’ll let you decide.

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05/15/2026

Hook, line, and Alpine. Some things just go better together.

Catch a limited-edition Fishing Can? Take a pic, tag , and get in on the weekly prizes.

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Even the sky knows what to drink.📸
05/13/2026

Even the sky knows what to drink.

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05/01/2026

Good company and the sounds of fishing season.

Catch a limited-edition Fishing Can? Take a pic, tag , and get in on the weekly prizes.

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One’s good. Two’s better. Nice catch, Joseph! 📸
04/29/2026

One’s good. Two’s better.

Nice catch, Joseph! 📸

04/23/2026

Picked up an Alpine 24-pack and got out on the water. No better way to spend the day.

Now to see if we got lucky...

Catch a limited-edition Fishing Can? Take a pic, tag , and get in on the weekly prizes.

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Inspired by our Maritime backyard. Built for days on the water.
04/06/2026

Inspired by our Maritime backyard. Built for days on the water.

🎣 YOUR FIRST CATCH MIGHT BE IN YOUR CASE.The catch of the season is here. Starting today, purchase a 24-pack of Alpine a...
04/02/2026

🎣 YOUR FIRST CATCH MIGHT BE IN YOUR CASE.

The catch of the season is here. Starting today, purchase a 24-pack of Alpine and you’ve got a 1 in 3 chance of finding a limited-edition Fishing Can.

🐟 Brook Trout
🐟 Atlantic Salmon
🐟 Smallmouth Bass

Catch a can. Snap a pic. Post it to Instagram or Facebook and tag us with for your chance to win weekly prizes.

Available for a limited time in participating stores across New Brunswick and Prince Edward Island.

Some things never fade, like Alpine tattoos. Our fans wear Alpine proudly... and sometimes permanently. Have an Alpine t...
02/17/2026

Some things never fade, like Alpine tattoos. Our fans wear Alpine proudly... and sometimes permanently.
 
Have an Alpine tattoo? Show us! Tag us or DM your photo and you might see it featured next.

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Saint John, NB

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