06/04/2026
Are you pricing your food product completely wrong? 🤯
In this video, we break down the reality of the Canadian grocery market. If you want your food production business to survive on retail shelves, you can't just guess your pricing. Between retailers taking 30-40% and distributors taking 15-25%, you need to know how to reverse engineer your product starting from the shelf price backward.
📖 Want the full mathematical breakdown and step-by-step pricing guide? Read our deep-dive blog post here: https://zestfoodhub.wixsite.com/home/post/the-10-trap-how-to-reverse-engineer-your-food-product-for-retail-success
💡 Missed our last video on how fixed and variable costs affect your cash flow? Watch it here: https://youtube.com/shorts/RfApYh4PCEM?feature=share
At Zest Food Hub, we help food entrepreneurs in Salmon Arm, the Shuswap, and beyond scale their businesses sustainably. From expert margin consulting to high-efficiency commercial kitchen space that lowers your labor costs, we give you the tools to succeed.
🍋 Visit us at https://zestfoodhub.ca to explore memberships, storage, and food business resources.