Black Label Craft Jerky

02/25/2026

Spring is here and so are your protein snacks!

01/29/2026

We're ramping up production en route to the 2026 season! Looking forward to it Sidney Street Market!

12/11/2025

We are down to our final two market days! 🧺
That means tonight and next Thursday are your last opportunities to stock up on all your favourites and snag a few last-minute Xmas gifts! 🎁

Tonight is the last market for Layered by Lailaa 🧁 & Black Label Jerky. Get your cheesecake fix and stocking stuffers while you can!

Say hello to new vendor “Glassquirks” and her gorgeous stained glass creations which make an excellent gift!

Plus we’ve got all your favourite vendors bringing all the delicious things:

🥕 Fresh Produce
🥩 Beef
🥚 Eggs
🥫 Preserves
🍯 Honey
🌶️ Sauces & Dips
🍞 Baked Goods
🥣 Soup Kits
🥟 Pierogies
🧀 Cheese
🕯️ Candles
🥓 Jerky
🍵 Tea
🍙 Onigiri
🌯 Hot & Frozen Tamales
🧼 Body Products

Find us, 4:30-7:00pm at Esquimalt Rec 💛

Remember to bring an item to donate to the community pantry!

10/18/2025

It’s Market Day at Esquimalt Rec! We are stoked to have some of our favourite summer vendors joining us this evening: Layered by Lailaa 🧁 (bring on the cupcakes!), Sam’s Food Products 🧈(have you tried his fancy butters?) and Beany Bites 🍌 (with an exciting new kid-friendly snack!)

What else is available at the market?
Beef 🥩
Cheese 🧀
Honey 🍯
Mushrooms 🍄‍🟫
Fresh seasonal produce 🥬 🥕 🫜 🧄
Freshly baked bread 🥖 🍞
Treats 🥐 🥮
Preserves and sauces
Onigiri 🍙
Hot tamales 🫔
Gift ideas 🎁 and more!

The vendor lineup is rotating so you will always find something new! Visit our website to see a map preview for the season or follow our stories for the weekly lineup.

See you 4:30-7:00pm every Thursday till December 18.

09/29/2025

Black Label Craft Jerky is sponsoring Tales & Tackle: Vancouver Island to interview Western Fishing League event winners!

Erick Pay and Catherine Pleasance are on the water to talk bass tales and tackle. Catherine dishes on her Prospect win and Small Craft Angler of the Year title, while both bask in their Boater Anglers of the Year glory. Season finales are coming—Oct 4/5 and Oct 11/12—so grab your gear and your popcorn. Warning: contains competitive fishing and mild bragging.

Erick Pay and Catherine Pleasance are on the water to talk bass tales and tackle. Catherine dishes on her Prospect win and Small Craft Angler of the Year tit...

09/23/2025

Black Label Craft Jerky is sponsoring Tales & Tackle: Vancouver Island to interview Western Fishing League event winners!

Join host Erick Pay as he sits down with Dan Turpin and Marcus Fritsch, the champions of the Small Craft Series regular season bass fishing tournament held on September 13, 2025, at the scenic Quennell Lake on Vancouver Island.

In this exclusive interview, we dive into:
- 🐟 Their winning strategy and standout moments from the tournament
- 🌲 What makes bass fishing on Vancouver Island so unique
- 🚤 Insights into the Small Craft Series and the competitive bass scene on Vancouver Island.

Whether you're a seasoned angler or just curious about the sport, this conversation offers behind-the-scenes looks at who's who in competitive bass fishing on Vancouver Island.

🎣 **Western Fishing League Victory Interview | Dan Turpin & Marcus Fritsch on Quennell Lake Win** 🏆Join host **Erick Pay** as he sits down with **Dan Turpi...

08/27/2025

Black Label Craft Jerky is sponsoring Tales & Tackle: Vancouver Island to interview Western Fishing League event winners!

Our latest interview is the Black Label Craft Jerky hometeam - the Black Label Big Bites, comprised of FOUR-peat WFL 2025 winner Catherine Pleasance and her partner Erick Pay. They are the winners of the August 10 WFL Boater Series on Elk Lake. They talk about the HOT day on Elk Lake, strategies and techniques favoured, and upcoming WFL events.

Check it out!!

Erick and Catherine speak with guest interviewer Kevin Fleming about the HOT day on Elk Lake, speculation on WFL events in September and October, and about s...

08/25/2025

Congrats to Erick Pay for being Black Label Craft Jerky's Employee of the Month!

In recognition of your outstanding work, you receive an all-expenses-paid fishing trip on Vancouver Island!

Good work Erick!! We couldn't do this without you.

08/08/2025

Pre-blast off draw for multi-packs of Black Label Craft Jerky for the Western Fishing League Boater Series bass tournament on Elk Lake on Sunday August 10.

South Island bass fishing is awesome right now!

Get your online registration done here:

Event RegistrationAll competitors must register for each event by 6pm the night before the event. Boater Series:Click on the Event Registration link on this page and complete the information and liability release form. Each team member must register and indicate their partner’s name.Send an eTrans...

07/25/2025

Black Label Craft Jerky is sponsoring Tales & Tackle: Vancouver Island to interview Western Fishing League event winners!
Our latest interview is with three-peat winner Catherine Pleasance. Her latest win was the WFL Summer Slam Open. In the interview Erick and Catherine talk about the event, differences in fishing in a power boat vs kayak vs tinny, and what it is like being the sole current female in the WFL.

Check it out!

https://youtu.be/FMfGMeVKcL8?si=mBo753mJL4elLPoK

Send a message to learn more