03/02/2026
Been spending a few weeks at wine events/tastings around France. Before going to the Loire, I heard the same comment more than once: the whole fair “scene” is passé. Played out.
I don’t buy it.
I met dozens of winemakers I’d never crossed paths with. Tasted wines that shifted how I think about regions I thought I knew. Had real conversations, not networking, just people talking about what they’re trying to do and why it matters.
This work is hard enough without retreating into fiefdoms. Once the instinct kicks in to protect turf, dismiss newcomers, or write off the old guard, things start to calcify.
What I saw in the Loire was the opposite. People showing up. Pouring for each other. Being curious. New producers learning from growers who’ve farmed the same parcels for generations. Established names tasting first vintages with genuine interest.
If wine has a future worth participating in, it’s that one.
Not the version where we hide out and decide who’s in and who’s out.
The door should be open.
In both directions.
(As always I forgot to take more pictures)