AVA Berries

AVA Berries AVA berries offer the best in seasonal flavour, sweetness and quality.

AVA™ Berries are extraordinary berries that have all been selected for their exceptional appearance, flavour, texture and they have a longer shelf life. AVA Berries only get the AVA stamp of approval if they meet the highest standards in appearance, taste, juiciness, and yield.

Recently, we welcomed a group of growers to our Scottish trial site to review the latest varieties progressing through t...
08/06/2026

Recently, we welcomed a group of growers to our Scottish trial site to review the latest varieties progressing through the AVA breeding programme. Walking the trials together and assessing performance in the field led to some highly constructive discussions around yield potential, plant behaviour and overall suitability.

A key part of the visit was hearing directly from growers. Their practical feedback on our current selections, alongside their views on future priorities, plays an important role in guiding how we refine and advance our pipeline. These insights help ensure our development work remains aligned with real-world growing conditions and commercial needs.

Thank you to everyone who took the time to join us and contribute to the discussion, even if the Scottish weather tested us a little along the way.

Nos complace compartir los comentarios de nuestros productores en España, que confirman que AVA™ Monet continúa demostra...
15/05/2026

Nos complace compartir los comentarios de nuestros productores en España, que confirman que AVA™ Monet continúa demostrando un sólido rendimiento comercial.

Aspectos más destacados de la temporada:

• Facilidad y rapidez en su recolección, exponiendo visiblemente su fruta, contribuyendo a reducir los costes de cosecha

• Tamaño de fruta uniforme y consistente, alineado con las exigencias del mercado

• Excelente vida útil poscosecha, favoreciendo el rendimiento de la cadena de suministro

• Sabor extraordinario, sin comprometer la productividad

Como resultado, todos los productores participantes han confirmado sus planes de ampliar la superficie plantada de AVA™ Monet® para la próxima temporada.

La demanda sigue superando las expectativas, y este nivel de interés refleja la confianza que los productores depositan en el rendimiento de la variedad.

Nos enorgullece ver cómo AVA™ Monet aporta un valor tangible a la producción comercial y esperamos continuar creciendo de manera responsable juntos.

We’re delighted to share feedback from our Spanish growers, which shows AVA™ Monet continuing to demonstrate strong commercial performance.

Key highlights from the season include:

• High harvest speed, supporting lower picking costs

• Consistent fruit size, aligned with market requirements

• Strong shelf life, supporting supply chain performance

• Excellent flavour, delivered without compromising productivity

As a result, all growers involved have confirmed plans to increase planted area of AVA™ Monet® in upcoming seasons.

Demand continues to exceed expectations, and this level of interest underlines the confidence growers have in the variety’s performance.

We’re proud to see AVA™ Monet delivering measurable value in commercial production and look forward to continuing to scale responsibly with our partners.

Nos complace dar la bienvenida a viveros Herol y Secueducto, que se unen esta temporada a la propagación de AVA™ Dalicia...
24/04/2026

Nos complace dar la bienvenida a viveros Herol y Secueducto, que se unen esta temporada a la propagación de AVA™ Dalicia, junto con Rioeresma/California y Campiñas.

Ha sido un gran año para AVA™ Dalicia, con un feedback muy positivo por parte de los productores a lo largo de toda la campaña.

AVA™ Dalicia produce frutos atractivos, con un alto porcentaje de fruta de primera, de calidad y una maduración uniforme en toda la cosecha. Incluso durante los periodos de clima nublado, ha mostrado una precocidad prometedora, junto con un excelente sabor que sigue destacando.

Si desea obtener más información sobre esta variedad, no dude en ponerse en contacto con nosotros a través de nuestra página web.

We are delighted to have Secueductos and Herol join us for the propagation of AVA Dalicia this season along with Rioeresma/Califonia and Campiñas.

It’s been a great year for AVA™ Dalicia, with very positive feedback from growers throughout the season.

AVA™ Dalicia produces attractive fruit with a high percentage of Class 1 and even ripeness across the crop. Even with periods of cloudy weather early in the season, AVA™ Dalicia has showed encouraging earliness, alongside excellent flavour that continues to stand out.

If you would like to learn more about this variety, please contact us through our page.

AVA™ Dalicia está en el punto álgido de la temporada y presenta un aspecto excepcional, ofreciendo una fruta de calidad,...
19/03/2026

AVA™ Dalicia está en el punto álgido de la temporada y presenta un aspecto excepcional, ofreciendo una fruta de calidad, con consistencia y sabor sobresalientes.

Siempre es gratificante ver variedades que rinden tan bien en el campo, especialmente durante los picos de producción.

Un gran ejemplo de lo que pueden lograr unas buenas características genéticas y un cultivo bien equilibrado.

AVA™ Dalicia is at the height of its season and looking exceptional, delivering outstanding fruit quality, consistency, and flavour.

It’s always rewarding to see varieties performing so strongly in the field, especially during peak production.

A great example of what strong genetics and expert growing can achieve.

Celebrating the women who help AVA Berries grow. 🌸This International Women’s Day, we recognise the talent, dedication an...
09/03/2026

Celebrating the women who help AVA Berries grow. 🌸

This International Women’s Day, we recognise the talent, dedication and care they bring every day. In the spirit of Give To Gain, we thank them for the impact they make across our business.

Los recientes frentes de borrascas que hemos experimentado han traído una sucesión sin precedentes de sistemas meteoroló...
27/02/2026

Los recientes frentes de borrascas que hemos experimentado han traído una sucesión sin precedentes de sistemas meteorológicos de alto impacto en Huelva. Comenzando con Claudia en noviembre, seguidos por Goretti, Harry, Ingrid, Joseph y Kristin en enero, y más recientemente Leonardo y Marta en febrero, han provocado lluvias incesantes, fuertes vientos y alteraciones costeras en toda la provincia.

Solo en la zona de El Rocío, la precipitación acumulada ha alcanzado hasta ahora los 512 litros por metro cuadrado esta temporada. Las tormentas Joseph y Kristin fueron especialmente severas, causando daños significativos y afectando profundamente a muchos productores de la región, incluidas nuestras propias operaciones.

El impacto ha sido real. Campos saturados. Infraestructuras exigidas al límite. Equipos trabajando incansablemente en condiciones difíciles.

Gracias a la dedicación de nuestros equipos y a la solidez de nuestros sistemas de cultivo, AVA Berries está firmemente de nuevo en marcha. Los esfuerzos de recuperación han sido rápidos y enfocados, y nos complace compartir que AVA Dalicia se está desarrollando con fuerza y avanza hacia una temporada excelente.

Estamos orgullosos de la resiliencia demostrada en toda Huelva y agradecidos a todos los que han apoyado los esfuerzos de recuperación.

______________________________________________________________________________

This season has tested us in ways few could have predicted.

The recent storms we have experienced has brought an unprecedented succession of high impact weather systems to Huelva. Storms including Claudia in November, followed by Goretti, Harry, Ingrid, Joseph and Kristin in January, and most recently Leonardo and Marta in February, have delivered relentless rainfall, powerful winds and coastal disturbances across the province.

In the El Rocío area alone, accumulated rainfall has reached 512 liters per square meter so far this season. Storms Joseph and Kristin were particularly severe, causing significant damage and deeply affecting many growers across the region, including our own operations.

The impact has been real. Fields saturated. Infrastructure challenged. Teams working tirelessly in difficult conditions.

Thanks to the dedication of our teams and the strength of our growing systems, AVA Berries is firmly back on track. Recovery efforts have been swift and focused, and we are pleased to share that AVA Dalicia is developing strongly and is on course for an excellent season ahead.

We are proud of the resilience shown across Huelva and grateful to everyone who has supported the recovery efforts.

The season ahead looks promising, and AVA Dalicia is growing beautifully.

29/01/2026

We’re getting excited for Fruit Logistica in Berlin next week 🍓
 
In this video, Fran shares a quick update from our site in Spain, introducing our delicious strawberry variety AVA™ Dalicia. It’s been great to see the variety performing so well in Southern Europe, and we’re looking forward to bringing it with us to the show.
 
You’ll find us within the Angus Soft Fruits stand in Hall 1.2 | B-11, where we’ll be showcasing AVA™ Dalicia alongside other exciting developments from the AVA™ Berries breeding programme.
 
We look forward to seeing you there.
 
Berlin

We’re pleased to share positive feedback from growers in Spain on AVA™ Dalicia as the season progresses.Key observations...
22/01/2026

We’re pleased to share positive feedback from growers in Spain on AVA™ Dalicia as the season progresses.

Key observations from the field include attractive fruit, a high percentage of Class 1, and even ripeness across the crop. Despite periods of cloudy weather, AVA™ Dalicia has shown encouraging earliness, alongside excellent flavour that continues to stand out.

Insights like this are invaluable as we continue to develop varieties that perform reliably for growers while delivering the quality and eating experience AVA™ Berries is known for.

As the year comes to a close, we’ve enjoyed taking time to celebrate the people behind AVA™ Berries.Over the past few we...
23/12/2025

As the year comes to a close, we’ve enjoyed taking time to celebrate the people behind AVA™ Berries.

Over the past few weeks, teams have come together to mark the end of another busy year, sharing festive lunches and Christmas celebrations, with plenty of laughter along the way. It’s been a welcome opportunity to reflect, reconnect and enjoy time together.

From everyone at AVA™ Berries, we’d like to wish our colleagues, growers, partners and customers a very Merry Christmas and a happy, healthy New Year.

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Who knew strawberries could look so festive… 🍓🎄Red fruit, green plants, and a very seasonal feel as we head into the wee...
19/12/2025

Who knew strawberries could look so festive… 🍓🎄

Red fruit, green plants, and a very seasonal feel as we head into the weekend.

We’re delighted to share these incredible photos of AVA™ Dalicia growing beautifully with one of our growers in Southern Europe. Strong plants, vibrant colour, and superb fruit quality coming together to show just how well this variety performs across warmer growing regions.

A festive Friday well spent. Wishing everyone a great start to the weekend!

Address

East Seaton Farm
Arbroath
DD115SD

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