22/06/2026
A moment for this packaging please 👏👏👏
The way we present our bakes has grown increasingly important to me over the last 12 months or so - regular customers will have noticed we’ve started using branded sleeves for big events as well as making a few changes to the info sheets you get when you order.
I’m 99% certain the main reason for this is my healthy dose of imposter syndrome, but I’ll unpack that in my own time 🤣 the reason I wanted to mention it today is to highlight the way Amy has completely brought into my vision and essentially taught herself how to be a graphic designer.
It’s important to me that everything always ties into the overall vision and feel of Jake’s Cakes and Bakes, and slowly but surely I feel like we’re getting somewhere really special with it all.
So yeah big up to Amy and also, to those of you asking, The BMC was launched for Father’s Day but it’s very much sticking around for the long term - I didn’t dedicate days of my life to creating that wonderful ganache blend to only use it as a one off 🤣
