02/10/2026
Primafruit Named Best Account Team at the Waitrose Supplier Conference 2026
We are incredibly proud to share that Primafruit has been named “Best Account Team” at this year's Waitrose Supplier Conference.
The award was presented by Charlotte Di Cello, Maddy Wilson and Sue Campbell from Waitrose & Partners, with our Managing Director, Liam McNamara, and Commercial Director, Mark Lewis, accepting the trophy on behalf of the wider Primafruit team.
Adding to this achievement, Primafruit was also recognised as a finalist in the “Best Fresh Own Brand Supplier” category, highlighting the strength and breadth of our partnership with Waitrose.
This recognition celebrates the close relationship between Primafruit and Waitrose & Partners, built on a shared commitment to quality, innovation, service and delivering the very best for Waitrose food lovers.
While Liam and Mark accepted the award, this achievement belongs to everyone involved in the Primafruit and Waitrose partnership. It reflects the strength of our account management, the collaborative approach between our teams, and the contribution of every colleague who helps deliver the quality, innovation and service that Waitrose food lovers expect.
Being recognised by Waitrose in this way is a tremendous honour and reflects the trust, collaboration and shared ambition that continue to drive our partnership forward.
