01/12/2020
Well, what a year it's been.
When we set out to start alfalfa our business plan was to cater parties & events, but 2020 had other things in mind.
When March brought us the lockdown and with everything already invested we started doing our home deliveries. July came, and the country opened back up, giving us a few glorious months in our little trailer (not without a quick broken foot). Then, Liverpool was put into a debilitating tier 3, which was quickly followed by the national lockdown.
With the goal posts ever changing this year and new rules and restrictions being brought in all of the time, we have had to change our business model, every time we had just about found traction with the last. With very little resources, both financially, and in man power this has left us both a little exhausted.
Unfortunately, as the year draws to an end we have come to the incredibly difficult decision to close alfalfa's doors for a while.
It has been an impossible year for everybody, especially those in the hospitality industry, and we feel incredibly grateful to have got to where we have amongst it all. Our following (yes, you lot) have been endlessly loyal, supportive, humbling and amazing from day dot. We can not thank you enough.
This is not the end and we have some big plans to make a come back next year, hopefully when things settle down a little and we can actually find some traction/a more permanent solution.
Thank you to everybody that has helped us get off the ground, namely: Mark, Rob + Barb (our wonderful parents), Jason, Ange, Harry, Erin, Jimi, Conor & Trev. Without you guys we couldn't have done any of it.
Finally, thank you to all of you, our wonderful little alfalfa following. Our regulars, everybody who has ordered, shared posts, entered competitions, posted, shouted about us and been on this ride with us. You've shared this journey with us from day one and we can't wait to continue in the very near future. 👊🌱
