Having first begun importing the revered Fordham and Dominion craft beer range from Dover, Delaware, USA back in November 2011, we at Heathwick have gone on to create our own American Craft Beer Experience specifically designed for Independent pubs, bars and restaurants in the UK looking to set themselves apart and gain new customer interest. Now incorporating brews from Saugatuck in Michigan and
canned beers from Tailgate Brewery in Nashville, our 'Experience' is about challenging the perception of beer drinking and offers a stepping stone approach into the world of craft. The range starts with easy drinking blondes, scaling up with sessionable IPAs, flavoursome amber ales, a nutty ESB, off-the-wall stouts, bohemian lagers, hoptastic-full throttle IPAs, a GABF Grand champion APA, seasonal experimental beers plus root beer and other American craft sodas to boot. Available in a mix of bottles, cans and kegs, the packaging for all three stands out as American and a great draw in fridges and bar counters. These beers are about more than just drinking, even the branded stemmed glassware encourages the drinker to truly realise the complexity of flavours and how well they pair with different dishes. Offering bespoke staff training, as part of our trade support programme, we also encourage today’s entrepreneurs to have fun with the beers with suggestions on cooking with beer as well as creating beer cocktails and cooking with beer. It’s a whole new world.
