KRÓL IV

02/06/2026

Jumping into June with a shoot at and

01/05/2026

What we’re watching: Beef Season two, a millennial couple’s shared midlife crisis brings about their downfall.⁠
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What we’re wearing: Adidas Adizero Adios Pro Evo 3. The shoe worn by Sabastian Sawe when he smashed the world record at the London Marathon.⁠
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What we’re eating: Sumiyaki Wagyu Beef Kushiyaki at Shanghai Me London⁠
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On our wish list: Penhaligon’s Halfeti, bergamot, grapefruit, spices, and black rose with a heavy, warm base of oud, leather, and sandalwood⁠
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On our Playlist: Your Favourite Toy, the latest album by Foo Fighters⁠
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Who we’re following: Jeremy Chan. The Executive Chef and co-founder of Ikoyi.⁠
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Where we’re going: RHS Chelsea Flower Show. If it’s good enough for royalty, it’s good enough for us.

29/04/2026

Consumption of vodka is becoming more considered. There’s this clear move towards minimalist serves that emphasizes quality: refined highballs, precise Martinis and, increasingly, vodka enjoyed neat or with minimal dilution. ⁠
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We see more and more people making a conscious choice when it comes to ingredients, favouring cleaner profiles and lower sugar. ⁠
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The emphasis is on restraint, where simplicity becomes a marker of sophistication.⁠
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Do you agree?

27/04/2026

Luxury is evolving. The next five years won’t be about who shouts the loudest, vodka drinkers are more discerning than that. ⁠
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We see a shift toward legacy. The vodka of the future is so much more than just a spirit. It’s a story of origin, transparency, and uncompromising craft.⁠
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The category will continue to move towards transparency, sustainability and origin-led storytelling. Small-batch production and ingredient traceability will become more important, as will vodka’s role within a more understated luxury space. ⁠
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It’s future lies not in becoming louder, but in becoming more defined, offering clarity, elegance and a sense of lasting relevance.

26/04/2026

Switching coffee for 🍸

15/04/2026

We’re proud to be made in Poland and to celebrate World Art Day, we’re showcasing 10 of the best Polish artists.⁠
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Like KRÓL these creatives are pioneers in their fields & curators of exceptional taste.

04/04/2026

Vesper Martini⁠
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This iconic Bond cocktail is from the very first novel. But it’s actually a cocktail by Ivar Brice. The original called for, now extict, Kina Lillet, but Lillet Blanc is a beautiful modern replacement.⁠
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The original recipe calls for it to be shaken, so that’s exactly what we recommend.⁠
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45 ml Gin⁠
30 ml KRÓL Luxury Organic Vodka⁠
15 ml Lillet Blanc

31/03/2026

Tuesday’s just aren’t for me anymore.

24/03/2026

On Tuesdays we prefer our espresso in a martini

19/03/2026

Martini Hour 🍸️⁠
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How do you like yours? Clean and dry or extra dirty?

Address

London

Website

http://www.krollov.com/

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