Diverse Fine Food Co

Diverse Fine Food Co Our job...find gorgeous food products, taste, taste again, sell them to lovely shops, to sell to you

Chances are if you find a really unusual product in a local deli or Farm Shop, we may have put it there. We source unusual, fantastic products from all over the UK and Worldwide. Our latest finds include spoonable caramel in a jar, slim fruits - healthy sweets...really! We have a tough job...but its all in the name of finding gastro delights for the UK consumer! :)

We’re incredibly proud to share that Diverse Fine Food has been named a finalist in the Specialist Wholesaler of the Yea...
20/05/2026

We’re incredibly proud to share that Diverse Fine Food has been named a finalist in the Specialist Wholesaler of the Year category at The Grocer Gold Awards 2026.

This recognition means so much to us and is a real reflection of the hard work, passion and dedication of our entire team. Every department across the business plays a part in supporting the incredible brands we work with and the customers we serve every day — and we couldn’t be prouder of what has been achieved together.

We’d also like to wish the very best of luck to all of the other finalists across every category.

A special congratulations goes to some of our fantastic supplier partners who are also finalists this year:

✨ Citizens of Soil | B Corp – Specialist Online Service of the Year
✨ Omega Pressery & Dot Dot Bubble Tea – Startup of the Year
✨ Tony's Chocolonely & Bio&Me I B Corp – Food Brand of the Year
✨ Bio&Me I B Corp & DASH Water – SME Brand of the Year
✨ DASH Water, Hip Pop & TRIP – Soft Drinks Brand of the Year
✨ MOTHER ROOT ✸ – Drinks Brand of the Year
✨ Omega Pressery – Waste Not Want Not Award

It’s brilliant to see so many innovative and purpose-driven brands being recognised across the industry.

Congratulations and good luck to everyone shortlisted — we’re looking forward to celebrating with you all!

This World Bee Day, we’re reminded just how vital bees are to our food system — and the products we enjoy every day.From...
20/05/2026

This World Bee Day, we’re reminded just how vital bees are to our food system — and the products we enjoy every day.

From pollinating over 75% of global crops to supporting biodiversity, their role is impossible to ignore.

Hive Mind Mead brings that story to life in a truly unique way.
Founded by beekeepers and crafted using honey from their own hives, this is a range built on:
Provenance | Sustainability | Authentic storytelling

But beyond the story, it delivers commercially:
A premium, differentiated drinks category
A modern alternative to beer, wine and spirits

In a market where shoppers are increasingly looking for products with purpose and provenance, Hive Mind Mead offers both.

Now available through Diverse Fine Food: www.diversefinefood.co.uk/brand/hive-mind-mead/

What a day!Huge congratulations to our Directors for completing the charity walk in support of mental health awareness...
15/05/2026

What a day!

Huge congratulations to our Directors for completing the charity walk in support of mental health awareness and fundraising.

From rain, hail and wind to glorious sunshine, they faced every kind of weather imaginable during their challenge - setting off at 7:30am and returning at 3:15pm!

Every mile walked helped raise awareness and vital funds for mental health support, and we couldn’t be prouder of their determination, resilience and team spirit.

A massive thank you to Westmorland Family for the excellent event with tremendous organisation!

And finally — well done to Nicki & Mark even the blisters were worth it!

There’s still time to support the cause: https://www.justgiving.com/page/team-diverse-2

Looking to offer something different this Christmas?Ozerlat’s artisan Turkish Delight and Chocolate Figs bring a premium...
13/05/2026

Looking to offer something different this Christmas?

Ozerlat’s artisan Turkish Delight and Chocolate Figs bring a premium, giftable alternative to traditional festive confectionery.

Handmade by artisan producers
Natural ingredients, no artificial additives
Beautifully packaged for gifting

With shoppers increasingly looking for unique, high-quality treats, this is a range that stands out on shelf and delivers strong seasonal appeal.

Perfect for hampers, gifting, and premium displays.

Now available through Diverse Fine Food: www.diversefinefood.co.uk/brand/ozerlat/

As Mental Health Awareness Week highlights the importance of wellbeing, we’re seeing a clear shift in how consumers appr...
11/05/2026

As Mental Health Awareness Week highlights the importance of wellbeing, we’re seeing a clear shift in how consumers approach food and drink.

More than ever, shoppers are looking for products that support balance, calm and everyday wellness — without compromising on taste.

That’s where Goodrays stands out...

These all-natural CBD drinks offer:
30mg CBD per can
0% THC (non-psychoactive)
No added sugar, low calorie
Vegan, natural ingredients
Added Vitamin D

CBD has become increasingly associated with helping reduce stress, improve sleep and support overall wellbeing — making it a compelling addition to the functional drinks category.

For retailers, this represents a clear opportunity:
Tap into the growing demand for wellness-led products
Offer a credible alternative to alcohol and traditional soft drinks
Bring something genuinely different to your shelves

Now available through Diverse Fine Food: www.diversefinefood.co.uk/brand/goodrays/

Introducing Sweet Robyn’s – the protein bar your customers will actually come back for.This is where indulgence meets pe...
08/05/2026

Introducing Sweet Robyn’s – the protein bar your customers will actually come back for.

This is where indulgence meets performance...
18g protein per bar
Just 1.5g sugar
Made with real Belgian chocolate
No compromise on taste or texture

In a category often driven by function over flavour, Sweet Robyn’s flips the script — delivering a treat-first experience that keeps customers coming back again and again.

Why it works for your shelves:
Strong repeat purchase driven by taste
Bridges the gap between confectionery & functional snacking

Now available through Diverse Fine Food: www.diversefinefood.co.uk/brand/sweet-robyns/

Today we celebrate 100 years of Sir David Attenborough — a man whose voice, vision and unwavering dedication have change...
08/05/2026

Today we celebrate 100 years of Sir David Attenborough — a man whose voice, vision and unwavering dedication have changed the way the world sees nature, food systems and our responsibility to the planet.

For decades, he has reminded us that every choice we make matters. That sustainability is not a trend, but a duty. That protecting biodiversity, supporting ethical production and respecting the natural world are essential for future generations.

At Diverse Fine Food, these are values we hold close every single day.
From championing responsibly sourced products to supporting producers who care deeply about the land they work, we believe good food should never come at the expense of the planet. Sir David Attenborough has inspired millions — including us — to think more carefully, act more responsibly and never lose sight of what truly matters.

Thank you, Sir David, for a century of wisdom, honesty and tireless advocacy.
Your legacy is one of the greatest gifts our planet has ever received.

Happy 100th Birthday.

07/05/2026

Our festive collection has arrived!

A season of flavour, gifting and celebration...

Explore over 390 carefully curated festive lines, from indulgent gifts to the finishing touches that elevate every Christmas table.

Designed to inspire. Ready to perform.

https://diversefinefood.co.uk/christmas-catalogue/

27/04/2026

We’re proud to be sponsoring Miles for Minds with Westmorland Family.

This year, 4 members of the Diverse Fine Food team are stepping up and taking on the challenge - walking miles to help raise vital funds for mental health support.

Every step counts. Every donation makes a difference... because we believe that great food should do more than taste good... It should do good too.

If you can, please support their journey: https://www.justgiving.com/page/team-diverse-2

14/04/2026

Farm Shop & Deli Show - Day 2!!!

Day 2 and we’re off to an AMAZING start at Stand R101!

The energy at the Farm Shop & Deli Show today has been incredible – so many great conversations, new connections, and plenty of excitement around what we’re showcasing!

If you haven’t stopped by yet, come and see us at R101 👀
We’d love to chat, share what we’re working on, and hear all about you too!

Let’s make Day 2 even better!

We’re excited to have The Cornish Jar joining us on stand R101 at the Farm Shop & Deli Show!Handcrafted in Cornwall, the...
10/04/2026

We’re excited to have The Cornish Jar joining us on stand R101 at the Farm Shop & Deli Show!

Handcrafted in Cornwall, their award-winning preserves, curds and marmalades are packed with flavour and made using traditional methods — a true celebration of British artisan quality.

Come and discover the range with us at R101

Buy now: https://diversefinefood.co.uk/brand/the-cornish-jar/

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Taunton
TA28QP

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