VikingGenetics UK

25/06/2026

Trust what you see: Nordic data drives real herd results 🐄📊

In the Nordics, data isn’t just numbers — it’s decades of on-farm recording across thousands of herds. Each cow receives a unique ID that tracks her entire life cycle, capturing health, production, reproduction, and survival in real time.

This means farmers get accurate, transparent, and relevant insights to improve cow wellbeing, make smarter breeding decisions, and secure their farm’s future.

Curious how real herd data can transform your farm? 💡

Read more online: https://eu1.hubs.ly/H0w0Dkw0

24/06/2026

𝟭 𝗹𝗮𝗺𝗲 𝗰𝗼𝘄 𝗼𝘂𝘁 𝗼𝗳 𝟯𝟱𝟬 𝗶𝗻 𝗺𝗶𝗹𝗸. “I can honestly say we only have 1 lame cow of the 350 in milk currently.” 🐄💰

The herd’s lameness rate has also vastly improved, which can be largely attributed to the consistent condition of the cows and the increased padding in the soles of their hooves due to the higher condition score of the cows.

This UK herd moved to ProCROSS — and tracked the change in the numbers.

Read the full story here: https://eu1.hubs.ly/H0vT9L00

23/06/2026

Smaller Cows, Bigger Gains🐄💪 "Large cows simply use more energy for maintenance... but we can see that they do not remain the most efficient." – Peter Larson, Senior Breeding Manager for VikingJersey at VikingGenetics.

Recent herd data analyses shed new light on the relationship between cow size and long-term productivity. New data from Cattle Feed Intake System (CFIT) cameras across several herds indicate that larger cows excel primarily in their first lactation.

In the second lactation, performance evens out, with large and small cows producing similar yields. By the third and fourth lactations, smaller cows outperform their larger counterparts.
Jerseys might be smaller, but they outlast their larger counterparts in terms of long-term productivity 🧬💰

The real winners are those that take up less space, consume less feed, and deliver more milk per kilo of dry matter.

Jerseys are here to redefine efficiency — benefiting your farm, your pocket, and the planet 🌍

Read more online: https://eu1.hubs.ly/H0wbbRs0

22/06/2026

Get +9% daily profit with ProCROSS🐄 💰 A 10-year study carried out by the University of Minnesota in the United States showed that the three-breed cross of Holstein, VikingRed, and Coopex Montbéliarde produces daily profits which are on average, 9-13%, greater than those from pure Holstein.

The financial advantage was demonstrated to come from a wide range of factors, including greater lifetime weights of fat and protein, better fertility, fewer health treatments, higher calf and cull values, and improved rates of survival.

The 10-year study is the world’s longest-running study comparing cross-bred dairy cows with pure-bred Holstein.

Learn more: https://eu1.hubs.ly/H0vzj990

21/06/2026

When switching from a pure-bred dairy herd to ProCROSS, you don't need to worry about any drop in milk solids production 🐄 💰

The combination of VikingHolstein, VikingRed and Coopex Montbéliarde has proven to be the most profitable cross. The three breeds are unrelated, high-producing and well-suited for intensive production farms.

VikingHolstein, VikingRed and Coopex Montbéliarde combine and compensate for their strong and weak points. Each breed has its own efficient breed improvement programme with top-ranking bulls.

🔴 VikingRed – Calving ease, longevity, and health
🐮 Montbéliarde – Strength, fertility, and adaptability
🐄 VikingHolstein – Production, fat & protein, medium size

Breed high-yielding, feed-efficient, healthier cows.

Learn how to get started: https://eu1.hubs.ly/H0v-_vh0

21/06/2026

What if herd performance improved simply by choosing a more resilient cow? VikingRed cows are built for success. With outstanding health, fertility, adaptability, and high energy efficiency, they help drive higher productivity and improved profitability on farm 🌱💰

Breed a herd of VikingRed cows that work seamlessly behind the scenes – a herd you can count on to help you achieve your goals 🎯

Recent data from Denmark (RYK, 2025) shows that VikingRed has 33% lower cow mortality compared with other dairy breeds. With an average cow mortality of 3.4% across Danish herds, this resilience highlights the breed’s robustness and translates into fewer losses, reduced veterinary costs, and higher lifetime productivity.

VikingRed is also the magical ingredient in crossbreeding, used in the world’s top concepts.

Explore how VikingRed cows support your success: https://eu1.hubs.ly/H0v_8m70

20/06/2026

What’s next for polled Holsteins?

In the latest article from Holstein International, Hanna Driscoll, Product Manager for VikingHolstein, and Lars Nielsen, Chief Breeding Officer at VikingGenetics, explain how VikingGenetics is working with sire selection and breeding strategy.

Read the article:

In Denmark, organic dairy farmers have agreed to no longer dehorn calves as of 2031. For that reason, VikingGenetics is expanding the portion of polled sires. ‘In 2030, we will continually have semen from 20 to 25 polled Holstein sires available,’ explain Hanna Driscoll and Lars Nielsen on behal...

19/06/2026

Strong udder health = fewer mastitis treatments 🐄🦠 Mastitis remains one of the main reasons for antibiotic use in dairy herds — making udder health a key breeding trait.

The Udder Health Index is based on real clinical mastitis records, somatic cell counts, and udder conformation. Unlike SCC alone, it uses veterinary-verified disease cases, giving a more accurate measure of true mastitis resistance.

This matters because SCC and clinical mastitis are only moderately correlated (~0.6), meaning SCC alone cannot fully predict resistance to mastitis.

With ~90% of cows covered by health recording in the Nordics, breeding values are highly reliable.

📈 Key genetic links:
+38% longevity
+29% general health
+17% fertility

Better udder health means fewer infections, fewer treatments, and healthier cows overall.

Explore how Nordic breeding reduces treatments – read the full article 👉 https://eu1.hubs.ly/H0vRbN70

18/06/2026

Meet 𝗧𝗿𝗶𝘀𝘁𝗶𝗻 𝗦𝗺𝗶𝘁𝗵, Account Manager and 𝘆𝗼𝘂𝗿 𝗹𝗼𝗰𝗮𝗹 𝗕𝗿𝗲𝗲𝗱𝗶𝗻𝗴 𝗔𝗱𝘃𝗶𝘀𝗼𝗿 𝗶𝗻 𝘁𝗵𝗲 𝗡𝗼𝗿𝘁𝗵 𝗼𝗳 𝗘𝗻𝗴𝗹𝗮𝗻𝗱 𝗮𝗻𝗱 𝗦𝗰𝗼𝘁𝗹𝗮𝗻𝗱.

With many years’ experience on a family beef and sheep farm, Tristin has spent the past eight years 𝗽𝗿𝗼𝗺𝗼𝘁𝗶𝗻𝗴 𝗵𝗲𝗮𝗹𝘁𝗵 𝗮𝗻𝗱 𝗿𝗲𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝗶𝗻 𝗱𝗮𝗶𝗿𝘆 𝗵𝗲𝗿𝗱𝘀 across Northern England and Scotland.

Tristin is here to help you 𝗯𝗿𝗲𝗲𝗱 𝗹𝗼𝗻𝗴-𝗹𝗮𝘀𝘁𝗶𝗻𝗴, 𝗲𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝘁 𝗮𝗻𝗱 𝗵𝗲𝗮𝗹𝘁𝗵𝘆 𝗰𝗼𝘄𝘀 that strengthen your business’s bottom line.

📱 📩 You can easily contact Tristin at 07939 905978 or via e-mail at [email protected]

🧬🐄 At VikingGenetics, we believe the future of farming begins with 𝗵𝗲𝗮𝗹𝘁𝗵𝗶𝗲𝗿, 𝗹𝗼𝗻𝗴𝗲𝗿-𝗹𝗶𝘃𝗶𝗻𝗴, 𝗮𝗻𝗱 𝗺𝗼𝗿𝗲 𝗲𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝘁 𝗰𝗼𝘄𝘀.

With over 50 years of data and the world’s 𝗺𝗼𝘀𝘁 𝗮𝗱𝘃𝗮𝗻𝗰𝗲𝗱 𝗰𝗮𝘁𝘁𝗹𝗲 𝗲𝘃𝗮𝗹𝘂𝗮𝘁𝗶𝗼𝗻 𝘀𝘆𝘀𝘁𝗲𝗺, VikingGenetics delivers results that work in real herds, under real conditions. Whether you work with Holstein, Jersey, Red breeds, or crossbreeding, we provide 𝗴𝗲𝗻𝗲𝘁𝗶𝗰 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 𝘁𝗵𝗮𝘁 𝗽𝗿𝗲𝗽𝗮𝗿𝗲 𝘆𝗼𝘂𝗿 𝗳𝗮𝗿𝗺 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲.

We are more than a genetics company. We are your partner in shaping a stronger, smarter, and more resilient future for farming.

Find your local breeding advisor and get in touch 👉 https://eu1.hubs.ly/H0vv6xv0

17/06/2026

Positivity Leads the Way on a Dairy Farm in Finland 🐄💰

Brothers Pauli and Iivari Pirttimaa run a modern, fast-developing dairy farm built on optimism, efficiency, and strong cow focus. Since the generational change in 2020, they’ve invested in a new free-stall barn and expanded to 204 stalls.

Milking is fully robotic with three Lely A5 milking robot units, supported by smart feed management using a Lely Juno. Cows visit the robots on average 3.4 times per day, showing strong adaptation and motivation.

The herd — about 166 cows with ~80% VikingRed and 20% VikingHolstein — achieves over 14,500 kg ECM (Energy Corrected Milk, adjusted to 4.2% fat, 3.4% protein), placing the farm among Finland’s top performers. In 2024, it ranked in the top 3 for ECM nationally.

With clear responsibilities, genomic testing, and a strong focus on milk yield and balanced breeding, the farm continues to develop steadily — driven by positivity and forward thinking 🐄✨

Read the full story online: https://eu1.hubs.ly/H0v89SR0