Out To Launch Ltd

09/10/2026

🤗I’ve been keeping this quiet for a while, but I’m now ready to share it and grow this side of my business.

As well as product development, my business also runs social media management for food brands.

🎉And the reason it works is because I have a partner in crime for this side of my business, Laura knows socials inside out. What the platforms reward, what stops the scroll, and what turns a follower into a customer.

I’ve spent over 20 years in food product development. Bakkavor, Sainsbury’s, M&S, and building my own free-from brand. I know how a product gets made, why the recipe is the way it is, what has to go on the label, and what a buyer looks for on shelf.

🚀Put us together and we’re a force to be reckoned with.

My business understands the platforms. It also understands your product, on a level most social media managers simply don’t.

If you’re a food or drink business looking at what you can do next with your socials, we’d love to have a chat 🤩🤙

07/10/2026

Who’s tried the new(ish) beans in M&S Food ? I used the Mexican version in a chicken & pepper one pot quick dinner this week and have to say I was really impressed.

02/10/2026

I’m a big fan (and regular drinker) of .nourish , and I’ve always admired as a brilliant start-up success story.

So my question was: is there room on shelf for both?

The answer is YES 🙌

They’re quite different and do different jobs.

🥤 Re:Nourish is my go-to on the afternoon school run. Tasty, convenient and a proper collagen boost on the move.

🍜 Borough Broth has less collagen, but the flavour is superb. A really delicious miso and ginger that I can’t wait to use in a ramen noodle bowl.

Both are a great addition to the chilled soup aisle and both deserve their shelf space 👌👏

Have you tried either yet? Tell me below 👇

01/10/2026

Best desk buddy ever 😍😍

26/09/2026

How do we all feel about chocolate pasta 🤩?

As soon as I saw this I had to try them. The ingredients list left me a bit flat, only 3% mascarpone and filling has corn starch and breadcrumbs 🤔, I also don’t think the organoleptic delivery justifies a taste the difference branding BUT, I enjoyed this, it was comforting and nostalgic and a if I’m honest I think I might buy it again!

Who’s tried it? What did you think?

19/09/2026

Back to sampling new products that I see in store and sharing with you all.

Can you tell I just loooove the words SWICY & SWAVOURY 😅 - the flavours just make so much sense.

The cinnamon tortilla rolls are just 👌 - such a clever little spin on all our favs cinnamon rolls and the milk chocolate just finishes them off with a bit of festive indulgence - what another to love.

I don’t know if I’ve just been a bit asleep on this sort of Christmas snacking before but these products really caught my attention and I’m seriously excited about sharing them with friends and family over the festive period - nice work team M&S 🙌

22/08/2026

09/08/2026

So enjoyed this Ramen 😋👌

06/07/2026

🫠 what’s everyone else’s thoughts on this?

I honestly feel a lot better since I had this little rant to myself in the car 😅 recognising how we’ve got to where we are and our constant chase for the consumers attention.

It WAS easier back in the day when there was so much to go after, everything was so new and uncharted and the consumer was hungry (literally) for these new convenience products that would make life so much easier, and hello Chicken Kiev!

And now? The consumer is hungry for convenience which is whacky, crazy and share-worthy & will give them a story to tell (and something for us to all talk about too 😅!)

When I say it was easier I don’t mean it was easier to launch products, that was harder as it was all so new but identifying the consumer need was more obvious, the world has gone slightly mad (possible understatement?!) so we are all seeking more fun and things that cheer us up, I get it, but anyone else feel like it’s going to far? And at what cost, i dont believe thee products are setting the world alight from a commercial perspective and I fear wastage is very high, so, what is it acheiving?

30/06/2026

Beautiful setting this morning, I’m hosting a roundtable for excited to chat all things NPD!