Liffey Meats

16/02/2026

Turning genetics into real results on the Bailey family farm in Co. Wexford 🧬

Congratulations to the Bailey Family, winners of the 2025 Dairy Beef Finisher Award for Liffey Meats 👏

By combining high‑CBV animals with a simple, disciplined finishing system, the Baileys are achieving exceptional performance — faster finishing, stronger carcasses and more consistent results across their dairy‑beef enterprise.

This is a powerful example of how family teamwork, smart buying and the Commercial Beef Value can work together to deliver profitable, sustainable outcomes at farm level.

📸Pictured (L-R): L to R - Nevan McKiernan, Sean O'Beirne (Liffey Meats), Damian Bailey (Award Winner), Conor McGovern (FBD), Conor Brown (ICBF).

👉 Read the full feature here: https://www.icbf.com/turning-genetics-into-real-results-with-cbv%e2%80%91driven-dairy-beef-finishing-on-the-bailey-farm/

05/02/2026

05/02/2026

Advancing suckler herd performance through strategic breeding and progressive herd management 🧬🐂

Congratulations to Brian Jordan on being awarded the 2025 Suckler Farmer Finisher Award for Liffey Meats.
Brian’s success is built on a strong focus on Commercial Beef Value, a strategic and well structured breeding plan, and a commitment to herd health and home grown feed. His breeding approach, vaccination programme, and long term vision clearly demonstrate how the combination of good genetics and good management can drive sustainable, profitable beef production.

📸Pictured (L-R): L to R - Nevan McKiernan, Sean O'Beirne (Liffey Meats), Brian Jordan (Award Winner), Conor McGovern (FBD), Conor Brown (ICBF).

30/01/2026

Efficiency, strong grassland management and Commercial Beef Value are driving performance and profitability on the Reilly farm 🌱🐂

Congratulations to James Reilly, winner of the 2025 Suckler Finisher Award for Liffey Meats. His high‑CBV heifers are finishing earlier, grading better and delivering stronger profitability — a great example of how genetics and good management work together.

📸 Pictured (L–R): Nevan McKiernan, Sean O’Beirne (Liffey Meats), James Reilly (Award Winner), Conor McGovern (FBD), Conor Brown (ICBF)

Read more in the full feature — link in bio!

22/01/2026

We were delighted to host the Aberdeen Angus Associations YDP at our Meath farm as part of their Senior Conference Visit.

It was a pleasure to welcome the group for a farm walk and discussion on cattle finishing, supply chains, and the role of sustainable beef production and to engage with such a knowledgable and motivated group representing the future of the Aberdeen Angus sector!

Best of luck to all involved as the programme continues!

Aberdeen-Angus Cattle Society

17/12/2025

🥳 Congratulations to the Beef Quality Award Winners!

🥩 Recently, the Liffey Meats recipients of the Beef Quality Awards gathered to celebrate their achievements, recognising excellence across suckler, dairy-beef, and finishing systems. These awards highlight farmers who are embracing CBV, genotyping, and performance recording to drive real improvements on-farm.

Award Recipients
- Alice and Peter Stones - Dairy Farmer Finisher
- Brian Jordan - Suckler Farmer Finisher
- Damien Bailey - Dairy Beef Finisher
- James Reilly - Suckler Finisher

🏆 These awards acknowledge the commitment of farmers who are making informed breeding and purchasing decisions, delivering consistent, high quality beef while improving efficiency and sustainability.

🧬 By participating in the National Genotyping Programme, these farmers are helping to shape a stronger and more sustainable future for Irish beef production.

👏 Well done to all involved on this well-deserved recognition

11/12/2025

It was fantastic to be part of the ICBF Beef Quality Awards Launch. It’s inspiring to see the hard work and progress across the sector, from breeders to processors and everyone in between. Liffey Meats is proud to continue supporting initiatives that raise standards and strengthen our industry.

10/12/2025

For generations, our business has been rooted in respect for the land — and today, that commitment continues through renewable energy. By tapping into wind and solar power, we’re demonstrating our focus on efficiency and responsible energy use. Liffey Meats is proud to keep pushing forward, turning sustainability into real, meaningful progress.

09/12/2025

From our earliest days to the modern company we are today, Liffey Meats has stayed true to the values that shaped us—hard work, trust, and a deep respect for the farming traditions of Ireland. Every step of our journey has been guided by a commitment to quality and the strong relationships we’ve built with local farmers and communities. As we continue to grow, we honour our heritage by producing premium Irish beef with the same care, integrity, and family spirit that began over a century ago.