Our new brand identity flows from our decades-strong legacy while incorporating the promise of trust and quality personified for over a century by Godrej. The 34 years old legacy was initiated in 1986 by a team of entrepreneurs processing 500 litres of milk daily from the plant we set up in Medak district, about 40 km from Hyderabad, with just 12 employees. In 2015, we became a subsidiary of Godre
j Agrovet Limited (GAVL), the largest manufacturer of animal feed in the country. Our brand and its logo, featuring the picture of a cow, have become rather iconic in the past few decades. In the meantime, we have grown by leaps and bounds, building a vast portfolio of deliciousness that has enabled Jersey to cater to and interact with a whole new generation of consumers. And so, we are rebranding to a new design language that is fresh, contemporary yet reflective of our rich legacy.