Established in 1983, the company is situated near Vadodara. The company manufactures ethnic Indian products like Pickles, culinary pastes, Chutneys, fruit syrups, ready to eat food products, etc. and export them worldwide to countries like U.S.A., Canada, Australia, Japan, UK, GCC and Europe. The in-house brand ‘Pasand’ has a diverse range of quality gourmet products available in major retail outl
ets in western India. The company and brand were conceptualised with the objective to make available the taste of home-made Pickles and Chutneys to the Indian community worldwide. The traditional art of making pickles has been converted into a modern scientific process, where by manufacturing is mechanized. The motto of the working is to serve the customers with products that regard the importance of safety, hygiene and quality on par with taste. The company has made its identity in the Indian Food Industry as a result of its consistency in delivering quality and premium quality food products since last 3 decades. Known globally for its quality and a diverse range of pickles, it now has loyal customers all around the world irrespective of ethnicity who simply can’t miss a meal without a spoon or two of our products! Focusing on hygiene and quality has paid rich dividends in the form of market goodwill. The proven experience in pickling, preservation and canning has enabled the company to further expand into new product categories like fruit syrups, culinary sauces, Ready-to-Eat food products, and much more. It is proud to be one of the few handful food companies in India to receive ISO and HACCP certifications. It implements, integrates and incorporates codex, GMP and USFDA principles in its operations. A very strict adherence to QMS and FSMS along with training & skill development has allowed smooth and efficient functioning to enable rejection-free exports. The manufacturing premises strictly adhere to stringent hygiene protocols. The unit personnel are experienced in handling glass as its packing material for food products meant for exports since glass as a packing material of food products enhances shelf life and quality. Extensive process Control are in place for the incoming raw materials, in-process batches and finished goods. The practical knowledge and implementation of quality concepts and the consistent efforts to manufacture zero-defect products has helped the company gained reputation and set the bench mark for product quality in the export and domestic market. The Promoters and the top management have made a strategic decision to establish, maintain and continually improve the Food Safety & Quality Management System in conformance with the requirements of International Standards like ISO. It has incorporated food safety and quality in its vision, mission and values. It is now an AEO and ZED certified company. Manufacturing being a very laborious process, the founders accepted the challenge head-on from the beginning and has converted this unorganised sector into an internationally acclaimed food company. The company has made a direct socio-economic impact on the region by providing employment or economic opportunities to rural population, local suppliers, farmers and traders. It is a shining example of what the development of food industry can contribute towards a developing and agrarian nation like India. It is people oriented company with management style cited by universities and academic institutions. It actively imparts training to students by associating with food processing departments of regional universities. The company believes in skill development, continual improvement and training to achieve in excellence in its administration and manufacturing operations. The company operates manufacturing unit in Vadodara to its capacity along with continual improvement in automation and infrastructure to truly transform it into a food and beverages firm with superior standards of manufacturing. Currently the unit is equipped with machines to pack wet and dry food products from single serve sachets, consumer packs, etc. The packing material of products packed range from PET jars, glass jars, multilayer plastics, laminated flexible packaging, etc. All products are vegetarian and considerable shelf life to enable storage, transportation, distribution. Starting with humble beginnings, the company has weathered many storms in its journey. It now holds a portfolio of over numerous gourmet products and recipes; with a major share in the export of Gujarati and Indian pickles. In the coming years; with the knowhow and skills and proven experience, the company aims to lead the Indian processed food industry with a diverse portfolio of Quality products pan-India in FMCG retail and modern trade segments, ecommerce and HORECA. Working in a scientific approach has helped the company achieve organic growth and also enabled withstand challenges from diverse directions and now aims to be a major player in the Indian Premium FMCG gourmet food segment.
