ARC'S

27/10/2025

Magic Box scored again.

We teamed up with Medea (Italgas group) and Gianfranco Zola to kick off their first full-on campaign and spread the word about the methane revolution in Sardinia.

From digging into insights to sketching out the creative playbook, we mapped out a multichannel strategy that runs deep and wide.
TV, radio, OOH, social... no stone left unturned.

Zola showed up, suited up, and totally pulled it off. He scores, we assist.

Medea (Gruppo Italgas) sceglie Gianfranco Zola come volto del suo impegno per lo sviluppo energetico e infrastrutturale della Sardegna.

26/09/2025

20/12/2024

And just like that, 2024 is gone.
Starting from right about now, until Jan 6th, Arc’s will be closed to give us all some well-deserved slack, just to come back stronger and more creative than ever!

Enjoy this time with friends, families, significant others, pets, everybody! Catch you all in 2025

06/09/2024

In recent months we teamed up with Medea Gas, an Italgas Group company, to promote access to natural gas across every corner of the beautiful Sardinia.

Our communication strategy supported the launch of Medea’s information points throughout the island, ensuring that more and more Sardinians can benefit from this sustainable energy source.

It has been an incredible journey to back Sardinia’s transition to cleaner energy, and we are excited to see the positive impact unfold 🌍 ✨

02/09/2024

We’ve just taken Crodino to a whole new dimension — literally! We’re excited to introduce the new 17.5 cl bottle of Crodino and share our work with you.

We kicked off a lively campaign for Gen Z, featuring a custom Nintendo Switch case with Crodino's iconic gorilla 🦍, because we believe aperitivo time should always mix fun and style! From in-store buzz to digital highlights, we made sure Crodino's vibrant spirit was unmissable. 🍹✨

09/08/2024

We’ll be hunting for the hottest ideas over the next two weeks. If you catch us dozing on the beach, don’t worry—we’re just exercising our minds with AI. Absolutely, that’s what we’re doing.

See you on the 26th, and don’t forget the sunscreen!

24/07/2024

Breakfasts hit just right with a bowl of milk, a lil’ Brioss, and a full kit ✨

This year, and Parmalat wanted to make Italians’ mornings a bit sweeter, and they asked us to pour all our love into creating the Kit 💕

We left our mark all around the project, from POP displays to mugs, glasses, and trays, through cozy and whimsical illustrations that animated consumers from the supermarket all the way home 🏠

Congrats to those who snagged the kit, and for everyone else, check out the case history at the link in bio 🔗

17/07/2024

Your Own ⋅ Personal ⋅ Butcher

Galbani’s cold cuts line needed something green, something cool, something… fresh. And so they asked your freshest to ✨add a little bit of spice✨

First off, we picked a name: Il Mio Salumiere (My Butcher). Then, we designed an up-to-date and stylish layout, splashing green all over the packaging. And finally, we fine-tuned it all so that Il Mio Salumiere becomes the go-to reference for cold cuts 🥪

Sorry, started craving a ham sandwich, be right back, but meanwhile head over to the link in bio to see more 🔗

15/07/2024

If there’s one thing we know how to do, it’s to make it count.

That’s why we’re stoked every time our hard work gets recognition, and we’re honored to reveal our Carioca Plus submission has been shortlisted for Stationary at PENTAWARDS! 🎨

We love to see the industry keep on pushing, and we find ourselves among other great creatives! Wishing everyone luck for the final win 🤞

09/07/2024

Fun fact about Milan not everyone knows: you gotta say “cheese” when riding the subway 🧀

When going from cool design neighborhoods all the way down to San Siro stadium on the lilac line, commuters are surrounded by Leerdammer Lee Crock’s crunchy goodness. We designed the whole thing to help Milanesi dive in and feel in aperitivo-time all day long ☀️�Just get off the train and find it at your local supermarket!

If you wanna check it IRL pop in Milan and get the lilac line. And if you ain’t there, just enjoy this post 🫠