28/10/2026
a big business update: i know this decision will upset some people but I promise we have made this decision with the consumer in mind. In this economy, everything is getting super expensive so our aim is to actually have a LOWER priced (& lower cal!) alternative for people. It also means we can focus on the product that you guys keep selling us out of - which is our MOUSTACHE COOKIE PIE & all the amazing new innovative flavours that you’ve all come to know & love.
We really hope you will still support us in this decision - I’m actually mildly terrified of discontinuing the very product that we originally got famous for. But in business, you have to listen to the data and if you don’t pivot to what’s working, you won’t survive.
Feel free to use the comments section as a place to scream into the abyss if you’re mad - I won’t take it personally 🤪
love you guys 🫶 & looking forward to continuing to push the boundaries of what a cookie can be! 🍪 I promise we will keep working hard to do right by you.