22/07/2026
Seven weeks ago I did my first ever in-store tasting. I was terrified. 😅
7 stores. 21 days. 1,024 conversations. Zero days off.
Turns out nobody warns you it’s actually... fun.
The moment someone realised I wasn’t an agency promoter but a co-founder, everything changed. The real conversation would start — why we built ANTHEA, what the name means, why we crafted a beautiful, satisfying 0% spritz to empower choice.
The feedback that got me every time:
🍇 “I already have this in my fridge — let me try another flavour.”
🍇 “Styling my wedding around this.”
🍇 “Taking this to the rugby tonight.”
And the sweetest surprise? Couples sharing one tasting glass. “Here honey, try this.” 🥹
Nearly cried in the middle of a supermarket. That’s the moment every founder dreams of — watching someone fall for something you built from nothing but great research, a winemaker’s palate, and all-natural ingredients.
Huge thanks to Farro Fresh — every store, every manager, every team member showed up for us.
And to every single person who stopped, tasted and talked: thank you. You told us loud and clear — you want New Zealand made, natural ingredients, and incredible taste. We heard you. 🤍
