07/10/2026
Every Saturday: closed.
No advertising on the Sabbath. No sales on the Sabbath.
Doors shut on the busiest day of the week.
His customers learned to wait. They'd shop around Friday and Sunday, then come back Monday.
"Over the years, my sales increased."
Not despite honoring the Sabbath. Because of it.
Sim Fryson built a business on a principle most people would call risky.
And wrote a book about what God did with that trust.
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