16/06/2026
Tru U #1 Sesame Butter it is something very different from the conventional roasted tahini.
It is
Subtler.
Creamier.
More mineral.
Less bitter.
Some people need a moment to adjust.
That’s normal and it’s actually the point.
The bold, roasted flavour you’re used to comes from the Maillard reaction.
But it also:
Destroys heat-sensitive vitamins
Creates AGEs linked to inflammation
Produces acrylamide at high temperatures
Denatures proteins, making them harder to digest
Raw, activated food tastes like what it actually is.
Delicate.
Clean.
Alive.
Some palates adapt instantly — especially if you already enjoy:
bitter greens, sesame, pumpkin seeds, mineral-rich foods.
For everyone else?
Your palate adjusts within a week.
We don’t heat to create flavour.
We let the food speak for itself.