22/06/2026
GI rice is nothing new to people in the Thai countryside, but over time it may have been overshadowed by fast food culture and changing generations.
Simply put, GI (Geographical Indication) rice is rice that comes from a specific region, shaped by its unique variety, soil, water, climate, and local farming traditions—much like how people talk about wine and its terroir. Thailand has so much more to offer than just Jasmine rice.
Another wonderful thing about many GI rice varieties is that they are often less processed, which means more of their natural nutrients are preserved.
The ones I grew up eating are Leb Nok, widely grown in southern Thailand, and SangYod, a treasured variety from Phatthalung. My dad grows them on our sustainable family farm, so they have always been part of my table.
What makes these rice varieties especially interesting is how flavorful they are. They absorb seasonings beautifully and develop an incredible aroma when cooked. They are even better when prepared with broth.
In this photo, I cooked SangYod rice with a prawn head broth that had been slowly reduced and seasoned simply with salt. I added a touch of Indian spices and saffron, and the result was just... mmmm, absolutely delicious.🫶🏽😋