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Be Part Of Asia's Leading International Food & Hospitality Event
📅20 - 23 Apr 2027 | Singapore Expo

03/10/2026

What if a limited-time menu could tell restaurants what customers want next? 🍽️

Across Southeast Asia, restaurants are increasingly using limited-time menus as a way to test new dishes, flavours and concepts before committing to a permanent launch. Beyond generating excitement and urgency, these short-term trials give operators real-world insight into customer demand, pricing, food costs, preparation time, ingredient availability and how a new concept performs in day-to-day operations.

But strong sales alone don't determine whether an idea is ready to stay. Customer feedback, food waste, staff workload and operational complexity can reveal whether a concept has the potential to scale — or needs to be refined before becoming a permanent part of the menu.

For restaurant operators and F&B businesses, limited-time menus can offer a lower-risk way to experiment, learn and make more informed decisions about what comes next.

Our latest blog explores how restaurants are using limited-time menus to test new concepts, measure what works and turn short-term experiments into longer-term menu decisions. Read the full article here 👉 https://www.imasia.link/aLeLeP

01/10/2026

Happy International Coffee Day! ☕

Asia’s coffee scene is brewing up major growth. The Asia Pacific coffee and tea shop market is valued at around USD45 billion and is projected to grow 9% annually through 2030, while East Asia’s branded coffee shop market has already expanded to more than 180,000 outlets.

As the market expands, changing consumer tastes, climate pressures and new technologies are reshaping what the future of coffee could look like. Swipe to discover 5 coffee trends shaping the industry in 2026 and beyond — and the opportunities businesses should be watching.

Join us at FHA 2027 to discover the latest innovations first-hand, uncover new opportunities and connect with global industry leaders shaping what’s next for coffee, F&B and hospitality.

☕ Ready to see what’s brewing next? Register your interest for FHA 2027 via the link: https://www.imasia.link/Ca948G

26/09/2026

Asia’s food import landscape is shifting — and some markets are moving faster than others. 🌏

Across the region, rising incomes, rapid urbanisation and changing consumer preferences are driving greater demand for imported food. At the same time, food security concerns, climate pressures and expanding modern retail are reshaping how countries source and supply food.

Vietnam, the Philippines, Indonesia and Bangladesh are emerging as some of Asia’s fastest-growing food import markets, driven by growing populations, rising consumption and gaps in domestic production. Meanwhile, Singapore, Malaysia and China continue to present opportunities for premium and higher-value food products.

So, where are the biggest opportunities for food exporters in Asia? Our latest FHA Blog explores the markets driving import growth, the categories seeing rising demand and what these shifts could mean for businesses looking to expand across the region.

Read the full article via the link 🔗 https://www.imasia.link/8iLiH8

24/09/2026

The wait is almost over! Pre-registration for FHA 2027 is opening soon! 🔥

Get ready to experience the global F&B and hospitality community at FHA 2027. Spanning 70,000 sqm of exhibition space, with 1,820+ exhibitors, 60,000+ attendees and representation from 70 countries and regions, FHA 2027 brings together the people, ideas and opportunities driving the industry forward.

And this year, there’s even more to discover. 6 new segments are joining FHA 2027, opening up fresh opportunities across F&B and hospitality. Expect new ideas, new sourcing possibilities, valuable connections and more ways to grow.

What are the six? We’re keeping them under wraps for just a little longer. 👀 Stay tuned for the reveal.

Be among the first to secure your spot and discover what’s ahead at FHA 2027.

Click the link to register your interest and be the first to know when registration opens! 🔗 https://www.imasia.link/KSaXDG

22/09/2026

BUILDING THE CONNECTIONS BEHIND FHA 2027. 🤝

Our Hosted Buyer team recently hosted a luncheon in Manila, bringing together influential professionals from the Philippines’ F&B and hospitality sectors.

The engagement was an opportunity to exchange industry insights, strengthen relationships and connect with key buyers who will help create meaningful business connections between leading buyers, exhibitors and industry partners at FHA 2027.

We were pleased to connect with representatives from organisations including PYC Food Corporation, NexTrade Philippines Inc., Hightower, Inc., Robinsons Land Corporation, Gerry’s Grill, LJC Group of Restaurants, SM Hotels & Conventions Group, Vikings Group, Finefood Industry Corp, Premier Food Choice, Grand Nourriture International Inc., Vanguard Distributions and Logistics Specialist Inc., and many more!

By building relationships with key decision-makers across the region, our Hosted Buyer team continues to bring the right people to the table and support valuable opportunities for business, sourcing and collaboration at FHA 2027.

Thank you to everyone who joined us in Manila. The momentum is building! Mark your calendars and join the global community at FHA 2027.

19/09/2026

What if your sourcing strategy could become part of your competitive edge? 🌱

For restaurants, hyperlocal sourcing isn't simply about buying ingredients closer to home. Done strategically, it can help create fresher menus, stronger supplier relationships and a restaurant identity that guests can connect with.

From direct partnerships with local farmers and producers to urban farms, seasonal menu planning, food hubs and digital sourcing platforms, there are increasingly practical ways for restaurants to build local sourcing into their operations.

But hyperlocal sourcing also comes with challenges — from limited supply and seasonality to cost, scalability and supplier management.

So, how can restaurants make local sourcing work as a business strategy?

Our latest FHA Blog explores different approaches to hyperlocal sourcing and how restaurants can use local ingredients to strengthen their menus, storytelling and differentiation.

Read the full article via the link 🔗 https://www.imasia.link/fzXv9S

17/09/2026

The FHA team is live at FI Asia Indonesia in Jakarta, and we want to meet you!

Come by our booth to connect with the team and get a first preview of what's coming to FHA 2027 — from the latest industry opportunities and show segments to the experiences and connections that await in Singapore.

Whether you're looking to discover new business opportunities, explore the F&B and hospitality landscape or find out how your business can be part of FHA 2027, we'd love to speak with you.

📍 Find us at C2Q09!
📅 16 - 18 September

See you in Jakarta! 👋 Can’t make it onsite? Click the link to register your interest for the latest event updates, industry insights and announcements. 🔗 https://www.imasia.link/Suzv1C

15/09/2026

The hospitality industry has spent the last few years asking the wrong question about AI?

The conversation has centred on how much can be automated — check-in processes, room service ordering, guest communications. But at FHA 2026's FutureFWD, Elisa Tenivella, Regional Manager at Sophia Training and Consulting, reframed the question entirely "It is not how much we can automate. It is how much humanity we can preserve while doing it."

This distinction matters more than it might seem. The hotels and restaurants winning on guest loyalty right now are not the ones with the most advanced technology. They are the ones that have figured out where technology makes the human experience better — and where it gets in the way.

AI personalisation, contactless services, and predictive analytics are powerful tools. But they are tools. The operators who understand that guest loyalty is built on emotional connection, not operational efficiency, are the ones building businesses that last.

If this is the kind of conversation you want to be part of, FHA 2027 is where it continues. Registration is opening soon — join our mailing list and be the first to know when it goes live 👉 https://www.imasia.link/L8i5SK

12/09/2026

The beverage aisle is changing — and consumers are looking for more than just refreshment. 🥤

Across Asia, functional beverages are gaining momentum as consumers increasingly seek drinks that fit their health, wellness and lifestyle needs. From probiotic drinks supporting gut health to adaptogen beverages focused on stress and balance, to a new generation of functional energy drinks, the category is evolving rapidly.

But that's only part of the story. Clean-label formulations, low and sugar-free innovation, plant-based ingredients, personalised nutrition and premiumisation are also shaping where the category is heading.

So, what's next for functional beverages in Asia? Our latest FHA Blog explores the trends, ingredients, markets and opportunities shaping the future of this fast-evolving category.

Read the full article via the link 🔗 https://www.imasia.link/e1CGW5

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