Salt n Bake

06/05/2026

Yes, we use a LOT of salt. No, you won’t taste all of it. 🧂

Here’s the thing — the salt never actually touches the chicken. It’s wrapped in special paper first.

The salt bakes around it for 2 hours, locking in heat …. and the chicken comes out moist, tender, and perfectly ‘bathing’ in natural essence.

Not salty. Just deeply, properly good.

🛒 Tap the yellow bag below to get yours today.

30/04/2026

You know someone brought real chicken home … when you see this bag

27/04/2026

Stop stressing over which flavor to try if you’re first time eating salt-baked chicken.

We have 8 flavors to choose from.

However, our Original flavor is the obvious choice. With an 80+ year old recipe history, it’s our signature and best-seller.

Come close are our raw honey, Mala and teriyaki.

Save this if your taste buds start to crave for it. But don’t fumble, comment ORIGINAL to reserve.

22/04/2026

Not all chicken is meant to be cheap

20/04/2026

Can Singaporeans
ACTUALLY tell the difference?

19/04/2026

POV: You haven’t eaten this in 10 years

16/04/2026

Why it’s a ‘dangerous’ snack?
Must watch till the end ..

26/03/2026

09/03/2026

Some people expect chicken to be very soft.

But real Kampung chicken is naturally firmer because it grows slower.

That’s also why the flavour is richer and more satisfying.

Then we salt bake it the traditional way.

👇
DM to order or link at bio

06/03/2026

Biggest myth about salt baked chicken 👇

People think the chicken absorbs the salt.

But here’s the truth.

Before baking, the chicken is wrapped with 3 layers of paper.

The salt is poured outside the wrapping, not onto the meat.

The salt acts like a heat shield, locking in moisture while the chicken cooks.

That’s why real salt baked chicken is juicy, tender and never salty.

Curious what it tastes like?

Tap the yellow bag to see today’s batch.

03/02/2026

Why We Never Freeze Our Chicken

Most brands freeze chicken to manage stock.

We don’t — because freezing changes texture, moisture and taste.

Our kampung chicken is freshly prepared, baked the same day, and delivered straight to you.

Once you try fresh, you’ll understand why this matters.

Comment FRESH if you didn’t know freezing changes chicken

SameDayBaked