大家樂 Da Jia Le, 391 Orchard Road, Singapore (2026)

07/02/2026

Step into the Year of the Horse with our very limited Lucky Pony Cookies! 🐎✨

These adorable, handcrafted treats are the perfect way to celebrate your zodiac year or to gift a wish of “Galloping Success” to your loved ones. Baked with the finest butter and a touch of “Jiang Xin” (匠心) craftsmanship, they are as delicious as they are lucky!

🏮 Limited Time Only: Grab these festive favorites before they gallop away!

📍 Find your Lucky Pony at any of our booths:

CENTRAL: Takashimaya (B2), Suntec City (L1), Novena Square (L1)

NORTH-EAST: NEX Mall (L1), AMK Hub (B2)

SOUTH: VivoCity (L1)

WEST: Jurong Point (L1)

🛒 Shop online: https://dajiale.cococart.co/

03/02/2026

📍 Suntec City, We Have Arrived! 🏮✨
The wait is finally over! Da Jia Le (大家樂) is officially live at Suntec City, L1 West Atrium (Convention Centre - right in front of H&M/Uniqlo). Whether you’re nearby for work, shopping, or a post-lunch stroll, come experience the ultimate taste of CNY tradition! 匠心烘烤, 手制精品.

From our signature melt-in-your-mouth Cheese Pineapple Balls to our highly addictive Crisps Collection, we have all your festive essentials ready for the Year of the Horse. 🐎💨

📍 Location: Suntec City, L1 West Atrium (Convention Centre side) 📅 Date: Now until 15 Feb 2026 ⏰ Time: 10am – 9pm daily

🎁 4TH ANNIVERSARY SPECIAL REDEMPTION
Since we are celebrating four years of baking happiness, we have a massive reward for our Suntec fans!

Receive ONE FREE Gift Set (worth $53.80) when you spend $100 & above in a single receipt.

You can choose from: 🌸 Pouch of Happiness: A beautiful curation of our signature bakes. 🧧 Pouch of Fortune: Packed with prosperity and festive favorites.

Note: This exclusive offer is limited to 1 set per customer and is available for the first 100 sets only. Don’t wait—visit us early to secure yours!

Tag your Suntec lunch kakis and come say hi! 🍊🍊

03/02/2026

Happiness is for Everyone! 🧧🌙✨
We are thrilled to share that our most-loved treats are now Halal Certified! This Year of the Horse, we are bringing the authentic taste of Da Jia Le (大家樂) to even more homes across Singapore. Now, everyone can join in the festivities and enjoy our handcrafted bakes with peace of mind. 匠心烘烤, 手制精品.

From our signature melt-in-your-mouth Cheese Pineapple Balls to the bold local flavors of our Kopi Gao Gao Cookies, every jar is baked with the same “Jiang Xin” (匠心) quality you know and love.

🌙 Our 2026 Halal-Certified Favorites:
✨ Signature Pineapple Collection: Halal-certified Cheese Pineapple Balls.

✨ Traditional Love Letters: Fragrant and crispy Love Letter Folds.

✨ Classic Cookies: Pure Peanut, Green Pea, and Classic Almond Cookies.

✨ Local Delights: Our signature Kopi Gao Gao Cookies.

Handmade, premium, and now inclusive for all our friends and families. Let’s gallop into a prosperous New Year together! 🐎💨

🧧 4th Anniversary Special Redemption
Don’t miss our massive celebration reward! 🎁 FREE Gift Set (worth $53.80) with a minimum purchase of $100 & above in a single receipt. Available at all outlets!

🛒 Shop the Halal Collection: https://dajiale.cococart.co/

📍 Visit our Halal-friendly booths: VivoCity (L1) | NEX Mall (L1) | AMK Hub (B2) | Jurong Point (L1) |Takashimaya (B2) | Suntec City (L1) | Novena Square (L1)

03/02/2026

Open at Novena Square! 🏮🏙️
Novena friends, we’ve officially arrived! The Da Jia Le (大家樂) team is ready to welcome you at our newest pop-up location. Whether you’re on your lunch break or heading home from work, stop by to grab your favorite CNY essentials! 匠心烘烤, 手制精品.

From our crowd-favorite Kopi Gao Gao Cookies (the perfect office snack!) to our signature Cheese Pineapple Balls, come experience the “Jiang Xin” (匠心) quality that makes every bite special. 🐎✨

📍 Location: Novena Square, L1 Atrium (In front of Toast Box) 📅 Date: Now until 15 Feb 2026 ⏰ Time: 10am – 9pm daily

🔥 4TH ANNIVERSARY SPECIAL
Don’t miss our major celebration reward! 🎁 FREE Gift Set (worth $53.80) when you spend $100 & above in a single receipt.

Choose between our beautiful Pouch of Happiness or Pouch of Fortune—perfect for corporate gifting or surprising your loved ones! 🧧🎁

Note: Limited to the first 100 sets only. Hurry down to secure yours!

Tag your Novena office kakis and come say hi! 🍊🍊

30/01/2026

A Final Bloom of Prosperity 🌸✨
Celebrate the Year of the Horse with our most elegant and sensory gifting experience yet. Our 2026 Gift Box Collection is more than just a treat—it is a moment of calm and beauty amidst the festive celebrations. 匠心烘烤, 手制精品.

This year, each eco-friendly gift box comes paired with our signature Hand-Sewn Flower Tea Balls. Watch as they beautifully blossom in hot water, creating a stunning floral display and a refreshing brew to pair perfectly with your favorite DJL cookies. 🍵🌺

⚠️ THE FINAL CURTAIN: This exclusive gift box and flower tea collection will no longer be available after 2026. This is your last chance to gift (or keep!) this unique blooming tea experience.

Choose Your Blessing:

🧧 Box of Prosperity: Our top-tier collection for ultimate abundance.

✨ Box of Blessing: A curated selection to share heart-felt wishes.

Handmade with love, wrapped in eco-friendly tradition, and blooming with happiness.

✨ Exclusive 4th Anniversary Reward
Don’t forget our major celebration deal! 🎁 FREE Gift Set (worth $53.80) with a minimum spend of $100 & above in a single receipt.

📍 Visit us today to see them in person: VivoCity (L1) | NEX Mall (L1) | AMK Hub (B2) | Jurong Point (L1) | Takashimaya (B2) | Suntec City (L1) | Novena Square (L1)

🛒 Last chance to order online: https://dajiale.cococart.co/

29/01/2026

4TH ANNIVERSARY SPECIAL: GIFT OF HAPPINESS & FORTUNE 🧧✨

To celebrate four wonderful years of Da Jia Le (大家樂), we are giving away our signature Gift Sets to our biggest supporters! This is our way of saying thank you for letting us be a part of your reunion tables. 匠心烘烤, 手制精品.

🎁 THE EXCLUSIVE REWARD:
Receive ONE FREE Gift Set (worth $53.80) with a minimum spend of $100 & above in a single receipt!

Take your pick from: 🌸 Pouch of Happiness: A delightful selection to brighten your festivities. 🧧 Pouch of Fortune: Packed with signature favorites for a prosperous year.

⚠️ ACT FAST: This promotion is limited to the first 100 sets only across all outlets. Once they’re gone, they’re gone!

📍 Redeem at any of our pop-up booths islandwide:

CENTRAL: Takashimaya (B2), Suntec City (L1), Novena Square (L1)

NORTH-EAST: NEX Mall (L1), AMK Hub (B2)

SOUTH: VivoCity (L1)

WEST: Jurong Point (L1)

Terms: Limited to 1 set redemption per customer. While stocks last.

Gallop down to your nearest booth today and claim your blessing for the Year of the Horse! 🐎💨

27/01/2026

Here is a festive and premium Instagram caption for your CNY Gift Pouch Collection, featuring the Pouch of Fortune and Pouch of Happiness.

The Gift of Happiness & Fortune 🧧✨
Elevate your gifting this Year of the Horse with our signature CNY Gift Pouches. 🐎 Beautifully designed and thoughtfully curated, these pouches are more than just a treat—they are a wish for prosperity and joy for your loved ones. 匠心烘烤, 手制精品.

Whether you’re visiting family or surprising a colleague, our elegant mandarin orange pouches are the perfect way to carry the spirit of the season. 🍊

Choose Your Blessing:

🌸 Pouch of Happiness: A delightful selection of our artisanal bakes to brighten any reunion.

🧧 Pouch of Fortune: Packed with our signature favorites to bring luck and abundance to every home.

Handmade with love and wrapped in tradition. Every pouch tells a story of “Jiang Xin” (匠心).

✨ Exclusive Weekend Flash Deal!
Planning a big celebration? We have something special for you! 🎁 FREE Limited Edition Pouch (worth $53.80) with a minimum spend of $100 in a single receipt.

📅 30 Jan – 1 Feb: Available at all current booths! 📅 6 Feb – 8 Feb: Exclusive for our Suntec City & Novena Square pop-ups!

Limited sets available daily. First come, first served!

🛒 Shop the collection: https://dajiale.cococart.co/

27/01/2026

Here is a vibrant Instagram caption for your VivoCity pop-up, designed to attract the heavy foot traffic at one of Singapore’s busiest malls!

Hello VivoCity! 🏮🌊
We’ve officially docked at VivoCity! 🛳️ The Da Jia Le (大家樂) team is ready to bring a sea of golden happiness to your Lunar New Year celebrations. Come find us at the Level 1 Atrium and grab your festive favorites before they gallop away! 🐎✨

Whether you are shopping for our signature Pineapple Trio or looking for our limited-edition Lucky Pony, we have the perfect treats to make your reunion truly special. 匠心烘烤, 手制精品.

📍 Location: VivoCity, L1 Atrium (TANGS Chinese New Year Fair) 📅 Date: Now until 15 Feb 2026 ⏰ Time: 10am – 9:30pm daily

🔥 BOOTH EXCLUSIVE: Don’t forget to ask our friendly team about our Bundle Deals and how to get your hands on our beautiful Gift Pouches! 🧧🎁

Tag your shopping buddies and see you at Vivo! 🍊🍊

26/01/2026

Capture the essence of tradition with our 2026 Love Letter Collection! 🧧✨

There’s nothing quite like the fragrant, eggy aroma of a freshly baked Love Letter to bring back the warmest Chinese New Year memories. At Da Jia Le (大家樂), we take pride in crafting these heritage treats with the perfect golden crunch in every bite.

Whether you love the classic roll or the traditional fold, our Love Letters are the ultimate festive essential for your reunion table.

The Love Letter Duo:

✨ Love Letter Roll: Light, crispy, and perfectly cylindrical for that iconic snap.

✨ Love Letter Fold: Fragrant and layered, offering a delicate, airy crunch.

Handbaked with “Jiang Xin” (匠心)—the heart of a craftsman—to ensure every jar brings happiness to your home.

🧧 Special Festive Savings
Stocking up for the family? Use our tiered promo codes at checkout: ✨ 5OFF (Orders over $50) ✨ 8OFF (Orders over $80) ✨ 10OFF (Orders over $120)

🛒 Shop the Collection: https://dajiale.cococart.co/

26/01/2026

🌸 AMK Hub, we are here! 🧧✨
Ang Mo Kio friends, the wait is over! Da Jia Le (大家樂) has officially arrived at AMK Hub to sweeten your Lunar New Year preparations. Come visit our cherry blossom-themed booth and discover the authentic taste of tradition. 匠心烘烤, 手制精品.

Whether you are looking for our signature melt-in-your-mouth Pineapple Trio or our limited edition Lucky Pony, we have something for every member of the family to enjoy! 🐎🍪

📍 Location: AMK Hub, B2 Event Hall (Booth A23) 📅 Date: Now until 15 Feb 2026 ⏰ Time: 11am – 9pm daily

🔥 BOOTH EXCLUSIVE: Don’t miss out on our in-store Promotion Deals! Chat with our friendly team to find out how you can bundle your favorite jars and save.

See you at B2! 🍊🍊

23/01/2026

Nothing beats that satisfying CRUNCH during a CNY catch-up! 🏮 Whether you’re a fan of the spicy kick or the savory umami, our 2026 Crisps Collection is here to keep your tastebuds dancing all through the festivities.

Handcrafted with premium ingredients and zero compromises, these are the jars everyone will be reaching for!

The Savory Lineup: 🔥 Hae Bee Hiam Roll: Crispy, spicy, and packed with that authentic shrimp punch. ⭐ Salted Egg Fish Skin: Rich, golden, and coated in savory salted egg goodness. 🦀 Crabstick Crackers: Light, airy, and dangerously addictive. 🍃 Original Seaweed Crisps: The perfect earthy, salty snack for everyone. 🥔 Arrowhead Chips: A traditional CNY must-have, sliced thin and fried to golden perfection.

Stock up now and be the favorite host this Year of the Horse! 🐎💨

🧧 Exclusive Savings
Don’t forget to use our tiered promo codes at checkout: ✨ 5OFF (Orders over $50) ✨ 8OFF (Orders over $80) ✨ 10OFF (Orders over $120)

🛒 Shop the Crisps: https://dajiale.cococart.co/

大家樂 Da Jia Le

07/02/2026

03/02/2026

03/02/2026

03/02/2026

30/01/2026

29/01/2026

27/01/2026

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26/01/2026

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23/01/2026

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