Joy's Yard Products, operating under the brand African Joy is a dairy processing company dedicated to addressing gender-based challenges in the dairy industry centered in Arusha. African Joy processes raw fresh milk, pasteurized milk, cultured sour milk (Mtindi), flavored yoghurt, butter, ghee, and cheeze (Mozzarella, gouda, cheddar, cream, halloumi, paneer, feta)
African Joy partners with dairy
farmers, many of whom are women, to collect milk. The processed dairy products are sold locally to women vendors in Arusha. African Joy creates a reliable connection between women dairy producers and local vendors. They also support women by lending money and allowing payments in milk instead of cash, recognizing the barriers women face in accessing financial services. With support from MEDA, African Joy has helped scale up milk production for dairy farmers in the region. They've established a growing network of collection centers with cooling tanks closer to farmers' homes to prevent milk spoilage. They also provide guaranteed payments to suppliers every 15 days to ensure income stability. Joy Joseph, Managing Director of African Joy, emphasizes their commitment to helping dairy women in a male-dominated industry, assisting them in reaching markets and securing their income.
