06/19/2026
Meet April & Alexandra: the mother-daughter duo behind Goodness & Grace. 🤍
What started as a “let’s just try this and see what happens” kind of whim somehow turned into… *this.*
And by “this,” we mean a full-blown small business that has us working our full-time jobs by day and transforming into bakers, decorators, caterers, accountants, delivery drivers, marketers, customer service reps, dishwashers, and occasional therapists by night. 😂
When we started, we genuinely hoped we’d at least make enough to cover what we’d invested. Now? By the grace of God and your incredible support, we’re doubling sales compared to last year and still trying to figure out how this is our real life. 🙌🏼
Most nights and weekends you’ll find us in leggings, oversized t-shirts, pajamas, hair thrown up, covered in flour, buttercream, royal icing, and probably a little bit of chaos. We communicate mostly in “Did you answer that message?” “Where’s the vanilla?” and “Whose idea was this?” 😅
This photo? This is what happens when we remember we actually own real clothes and leave the kitchen for a night. 🎉
A rare sighting, honestly.
Behind the scenes there are lots of laughs, a few tears, plenty of shenanigans, late nights, early mornings, answered prayers, and more joy than we ever imagined. We’ve built more than a business; we’ve built memories, community, and a front row seat to so many of your life’s sweetest moments. 🤍
What’s next for Goodness & Grace? Honestly… we don’t fully know. But we do know this: we’re dreaming big, praying bigger, and trusting God with every next step.
Thanks for being here, for cheering us on, ordering from us, sharing our name, and making this wild ride sweeter than we ever could’ve imagined. 🥹
