Genuine Broaster Chicken

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Genuine Broaster Chicken The Brand People Crave

It all started back in 1954, when our founder L.A.M. The results—and taste— were revolutionary. It truly is Chicken Perfected.

Home of Genuine Broaster Chicken® 🍗

Since 1954, Broaster Company has helped restaurants, convenience stores, and foodservice operators serve the best-tasting flavor customers love with premium chicken, equipment, and operator programs. Phalen was struck with the idea of combining the principles of a pressure cooker and a deep fryer into one process. Irresistible foods that are crispy and light, juicy and delicious. Since then, our Genuine Broaster Chicken® has been an American favorite for generations. Prepared in a Broaster® Pressure Fryer with our own special marinades and coatings, our chicken is more tender, juicy and flavorful than ordinary fried chicken. Once you try it, no other chicken will do. Operators officially licensed to serve Genuine Broaster Chicken® and other Broaster® products may be found by using the store locator on our web site at: www.broaster.com or on our NEW store locator app for Apple & Android smartphones. Give one of these locations a try and experience for yourself the pleasure of enjoying a true American original! Broaster®, Broasted®, Broaster Chicken®, Broaster Foods® and Broasterie® are registered trademarks of the Broaster Company. Genuine Broaster Chicken® and Broaster Express™ are also trademarks of the Broaster Company. Use of the Broaster Company trademarks is permitted ONLY by licensed trademark operators.

Looking to add something new to your menu?💡🍗Our Jumbo Popcorn Chicken is a delicious, easy-to-love addition that custome...
10/12/2026

Looking to add something new to your menu?💡🍗

Our Jumbo Popcorn Chicken is a delicious, easy-to-love addition that customers will crave! Crispy, bite-sized, and perfect for snacking, sharing, or building a meal around.

Ready to add a new customer favorite to your menu? Reach out to our team to learn more!

10/08/2026

Welcome to NACS 2026! 🎉

We’re gearing up for Day 2 and can’t wait to see you at Booth . Stop by to explore our equipment, solutions and grab a sample of Genuine Broaster Chicken® 🍗

Meet the faces behind Broaster Company! 👋 Visit us at Booth   during NACS 2026 to connect with our team, ask questions, ...
10/07/2026

Meet the faces behind Broaster Company! 👋

Visit us at Booth during NACS 2026 to connect with our team, ask questions, and discover what’s new. We can’t wait to see you there!

10/01/2026

This is your sign to stop by Booth at NACS 2026. 👀🍗

See what’s new at Broaster Company and connect with our team while you’re in Las Vegas.

Book your meeting today: broaster.com/show-demo

📍 Booth | Las Vegas Convention Center

T-Minus 1 Week Until NACS!⏰🎲✨The countdown is on, and we'll be heading to Las Vegas next week for the NACS Show. Stop by...
09/30/2026

T-Minus 1 Week Until NACS!⏰🎲✨

The countdown is on, and we'll be heading to Las Vegas next week for the NACS Show. Stop by Booth C4875 to discover the latest from Broaster Company and learn how our food programs and equipment solutions can help elevate your operation. 🍗⚙️

📅 There's still time to get on our appointment schedule!

Click here to book a show meeting: https://broaster.com/show-demo/

We look forward to seeing you in Vegas!

For more than 70 years, Genuine Broaster Chicken® has been setting the standard for great-tasting chicken.🍗Prepared with...
09/28/2026

For more than 70 years, Genuine Broaster Chicken® has been setting the standard for great-tasting chicken.🍗

Prepared with fresh chicken, proprietary ingredients, and our signature pressure frying process, every piece is crafted to deliver the flavor, aroma, and quality customers crave.

It's the perfect combination of crispy, juicy, and delicious—and it's a taste that's become iconic around the world. 🌎✨

There's only one Genuine Broaster Chicken®.

Operator Spotlight: AM PM 369 - Wi******er IL🙌🍗Since opening their doors on August 24, AM PM has been serving up Genuine...
09/25/2026

Operator Spotlight: AM PM 369 - Wi******er IL🙌🍗

Since opening their doors on August 24, AM PM has been serving up Genuine Broaster Chicken® and Broaster Express®!

Whether you’re grabbing a quick bite on the go or looking for a delicious chicken meal, they’ve got something worth trying. Stop by, give it a taste, and see what everyone’s talking about!

📍 AM PM | 5 South Main, Wi******er, IL
👉 Stop in and try Genuine Broaster Chicken® today!

09/24/2026

See What’s New for C-Stores at NACS 2026

Looking for a food program that drives traffic and keeps customers coming back?

Stop by Booth to learn how Broaster and Broaster Express can help your location serve high-quality, craveable food with operational simplicity in mind.

Meet with our team during NACS to discuss your goals and discover solutions tailored to your business.

📅 October 7–9, 2026
📍 Las Vegas Convention Center Booth
Book Your Meeting with Broaster Company Today! https://broaster.com/show-demo/

The first day of fall is here!🍂As the temperatures start to cool, there's nothing better than gathering around your favo...
09/22/2026

The first day of fall is here!🍂

As the temperatures start to cool, there's nothing better than gathering around your favorite comfort foods.

Crispy on the outside, juicy on the inside, Genuine Broaster Chicken® is the perfect way to welcome the season of cozy meals, football weekends, and family dinners.

What's your favorite fall comfort food? 👇🍁

Every customer expects their favorite menu items to taste just as good as the last time they ordered them.🍗✨That's why c...
09/19/2026

Every customer expects their favorite menu items to taste just as good as the last time they ordered them.🍗✨

That's why consistency matters.

The Broaster® VF-3 Ventless Fryer is engineered to help operators achieve reliable cooking results while offering the convenience of a compact, self-venting design. Features like the auto-lift basket and built-in safety systems help simplify operations, allowing teams to focus on serving great food with confidence.

Whether you're working with limited space or looking to expand your menu, the VF-3 delivers the flexibility and consistency today's operators need.

Ready to learn more? Visit our website to explore the VF-3 Ventless Fryer and discover how it can support your operation.

Address

2855 Cranston Road
Beloit, WI
53511

Opening Hours

Monday 7am - 4:30pm
Tuesday 7am - 4:30pm
Wednesday 7am - 4:30pm
Thursday 7am - 4:30pm
Friday 7am - 11am

Telephone

+16083650193

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