05/01/2026
At Expo West, Daabon USA sponsored and led a powerful panel: "The Rise of the Seed Oil Free Movement", and the takeaways were impossible to ignore.
Here's what the data and science are telling us:
📊: Seed Oil Free Certified products are growing 4x faster than the total food & beverage industry, and 12x faster than products that still contain seed oils. (Source: SPINS)
🔬: Seed oils high in polyunsaturated fats break down with heat, air, and time, in the pan, on the shelf, and in your body.
🛒: Consumers are actively seeking out alternatives. The demand for heat-stable is real, growing, and showing no signs of slowing.
📋: The 2025–2030 Dietary Guidelines Scientific Report did NOT reaffirm past guidance to replace coconut oil and palm oil with vegetable oils—a historic shift that will reshape what is served in public schools, hospitals, and institutions across the country.
As Kelli Howard from SPINS put it:
"When you compare the growth of Seed Oil Free Certified brands to the total food & beverage, they are growing 4x as fast. Compared to products that contain seed oils, they are growing 12x as fast. This appears to be less of a short-term trend and likely to have staying power."
This is what a movement looks like.
🤝Thank you, Daabon USA, for leading this conversation and for being a partner who has been ahead of the curve from day one.
▶️: Watch the full panel here: https://www.youtube.com/watch?v=93uKv2hfSXw
