90+ Cellars

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90+ Cellars Every occasion calls for great w**e. **eForAll We'll admit it, we love great w**e. That’s why we started 90+ Cellars. It all started in the spring of 2009.

Armed with a copy of the latest W**e Spectator, founder Kevin Mehra set out on a mission to bring higher quality w**e to the market for a better price. He started calling w**eries with a history of high ratings to ask if they had w**e for sale. Some told him to get lost, but in the end, he found a handful of w**eries that liked his concept. The plan was simple: we put their w**e behind our label, and sell it for less. But why would w**eries want to do that? You may recall that the economy wasn’t in the best shape in 2009. Demand for premium and luxury w**es had plummeted and inventories were piling up. Rather than discount their w**e and erode the value of their brand, we found that w**eries were willing to part with a certain percentage of their production for a reduced price. It was a win/win scenario. W**eries got to sell more w**e, and consumers got access to better w**e at lower prices. Our company and industry has changed quite a bit since we launched; but our mission and our ability to offer great w**e for a great price has not. With our W**e Director, Brett Vankoski, we continue to seek out the best opportunities in the market and turn those into great values in the bottle for you. Today, 90+ Cellars is one of the fastest growing w**e brands in America. We are a modern day négociant – working with acclaimed w**eries and vineyards to curate a portfolio of fine w**es from all over the globe. We do this because we love great w**e, and we want to make drinking great w**e easier and more affordable for you. How do you like to enjoy 90+ Cellars? Please share your photos and stories here!

Our w**e director Alex went to help out with harvest in Napa this season. Here are some field notes from her behind-the-...
10/08/2026

Our w**e director Alex went to help out with harvest in Napa this season. Here are some field notes from her behind-the-scenes w**emaking adventure!

Pressing the grapes allows the juice to be extracted. The skins, stems and seeds are separated. 🧃

These big tanks get filled with grapes after the free run juice is extracted. Then they get shoveled out and pressed again, for the press w**e to be blended back in for tannin and structure.

Different weather patterns affect every vintage differently. This year California had high temps and drought conditions which created smaller grape clusters. 🍇

Hand harvesting allows w**emakers to use whole cluster fermentation or gentle whole bunch pressing.

As the grapes ferment, they need to be mixed so this tool is used to ‘punch down’ the ‘cap’ aka the floating skins, seeds, and stems back into the fermenting juice. This helps to extract color, flavor, and tannins from the grape skins.

Action shot of chardonnay grapes headed to the press. Just look at that color!

I got to explore everything around the w**ery, from the vineyards where everything starts to the barrel room where w**e is being aged.

Then off to Napa. Just gorgeous!

Tasting rose made with 100% pinot noir grapes from Russian River Valley straight from the tank! (it was delicious)

I tasted 35 different w**es for our Collectors Series! (if you know me you know no white shirt is safe lol)

Cabernet Sauvignon grapes get de-stemmed by this machine to streamline the w**e making process. All w**e is often sampled and analyzed to make sure everything is on track!

I got to help out with some punchdowns & it smelled amazing!

The new vintage of Lot 218 Beaujolais Villages has officially arrived! Made from 100% Gamay, this is the PERFECT w**e fo...
10/05/2026

The new vintage of Lot 218 Beaujolais Villages has officially arrived! Made from 100% Gamay, this is the PERFECT w**e for fall. Fresh and bright, juicy and light, very food-friendly.

Our favorite way to drink it? Give it a slight chill and pour it with a cheese board, roasted chicken, or whatever you’re making for dinner. 🍷

10/02/2026

ENTER FOR A CHANCE TO WIN A TRIP TO TUSCANY! 🇮🇹🍷

We’re sending one lucky winner and their +1 to Tuscany! Spend two nights in the heart of Chianti, enjoy a private w**ery tasting and dinner, and experience the vineyards, w**e, and beautiful countryside of one of Italy’s most celebrated w**e regions.

THE PRIZE:
Round trip airfare for two
2 night stay for two in the heart of Chianti
Private w**ery tasting and dinner
$500 in spending money

HOW TO ENTER:
Follow 90+ Cellars
Submit your info via the form at the link in bio

BONUS ENTRIES: Tag a friend in the comments on this post for one bonus entry per tag, up to 10 bonus entries. Each friend must be tagged in a separate comment.

Enter by December 31, 2026 at 11:59 PM ET.

Must be 21+ to enter. No purchase necessary. See Official Rules + Regulations on the entry page.

Save this post and send it to the person you’d bring to Chianti! 🇮🇹

This week is all about Tuscany, Italy! And we’re kicking off with two NEW Tuscan w**es that we’re very excited to share ...
09/28/2026

This week is all about Tuscany, Italy! And we’re kicking off with two NEW Tuscan w**es that we’re very excited to share 🇮🇹🍷

Say ciao to Lot 241 Chianti Classico and Lot 239 Brunello di Montalcino, Sangiovese w**es from two of Italy’s most iconic regions.

Lot 241 Chianti Classico is 100% Sangiovese made at an acclaimed family estate. The w**e is aged for 10 months in concrete tanks, and a portion is aged for 12 months in French oak barrels. This w**e belongs on the dinner table! Think pasta, red sauce, braised meats, plenty of Parmesan. Yum!

Next up is our newest Collector Series release, Lot 239 Brunello di Montalcino. Also made from 100% Sangiovese, this 2019 Brunello is a more intense, structured expression of the grape, with years of aging behind it and plenty of aging potential ahead. We are selling this w**e for less than half of what the source w**ery sells it for, so you won’t want to miss out! Less than 400 cases were produced.

Two new Lots. Two iconic Tuscan regions. 🇮🇹

Shop Lot 241 + Lot 239 at the link in bio!

There’s a Cali red for every kind of w**e drinker. The easiest way to find yours? Start with the style you like 🍷Whether...
09/23/2026

There’s a Cali red for every kind of w**e drinker. The easiest way to find yours? Start with the style you like 🍷

Whether that’s a lighter Pinot Noir, fruit-forward Zinfandel, smooth Merlot, or bold Cabernet Sauvignon, consider this your starting point for exploring our California reds

Our newest Collector Series w**es are here!🍷 If you’re a Napa Cab fan, you’re not going to want to miss this very limite...
09/22/2026

Our newest Collector Series w**es are here!🍷 If you’re a Napa Cab fan, you’re not going to want to miss this very limited drop

Lots 244 and 245 come from highly sought after Napa Valley mountain w**eries (think long waiting lists), where the source labels sell for $100+ and $150+ a bottle. We’re bringing you both for under $40!

Lot 244 Spring Mountain District Cabernet Sauvignon is elegantly structured, with notes of black cherry, dark chocolate, hazelnut, and firm tannins

Lot 245 Howell Mountain Cabernet Sauvignon is big and powerful, with blackberry compote, vanilla, violets, cigar box, and lush tannins

Two sides of Napa Valley, two uniquely incredible mountain Cabs. With only 500 cases of Lot 244 and 600 cases of Lot 245 available, these are two bottles you won’t want to miss out on

Look for them at select 90+ Cellars retailers. We also have a limited amount available online (link in bio)

A housewarming, dinner with friends, meeting the parents, different invites call for different bottles. Here’s what we’d...
09/15/2026

A housewarming, dinner with friends, meeting the parents, different invites call for different bottles. Here’s what we’d bring for each 🍷

They just bought their first house - Lot 50 Prosecco
They’re hosting you for dinner - Lot 94 Napa Valley Cabernet Sauvignon
You’re meeting the parents - Lot 26 Barolo
They’re having the girls over - Lot 33 Rosé
They’re the friend who knows w**e - Lot 228 Crémant D’Alsace
You don’t know what they’re serving - Lot 75 Russian River Pinot Noir

A housewarming, dinner with friends, meeting the parents, different invites call for different bottles. Here’s what we’d...
09/14/2026

A housewarming, dinner with friends, meeting the parents, different invites call for different bottles. Here’s what we’d bring for each 🍷

They just bought their first house - Lot 50 Prosecco
They’re hosting you for dinner - Lot 94 Napa Valley Cabernet Sauvignon
You’re meeting the parents - Lot 27 Barolo
Its girls night - Lot 33 Rosé
They’re the friend who knows w**e - Lot 228 Crémant d’ Alsace
You don’t know what they’re serving - Lot 75 Russian River Valley Pinot Noir

A housewarming, dinner with friends, meeting the parents, different invites call for different bottles. Here’s what we’d...
09/14/2026

A housewarming, dinner with friends, meeting the parents, different invites call for different bottles. Here’s what we’d bring for each 🍷

They just bought their first house - Lot 50 Prosecco
They’re hosting you for dinner - Lot 94 Napa Valley Cabernet Sauvignon
You’re meeting the parents - Lot 27 Barolo
They’re having the girls over - Lot 33 Rosé
They’re the friend who knows w**e - Lot 228 Crémant D’Alsace
You don’t know what they’re serving - Lot 75 Russian River Pinot Noir

09/12/2026

Tag the olive + Sauvignon Blanc lover who needs to try this 🫒🥂

W**e featured: Lot 166 Sauvignon Blanc

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73 Park Dr
Boston, MA
02215

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