Bel Brands Foodservice

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Chicago, IL
Bel Brands Foodservice

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Bel Brands Foodservice: Your partner in creating memorable dining experiences.

We offer premium, convenient options like Boursin®, Babybel®, and GoGo squeeZ®, designed to elevate your menu and delight your customers.

09/23/2026

Attending the NACS Show in Las Vegas? Stop by to meet the team and sample:

⚡️ GOGO Electrolyte: made with real fruit and electrolytes

🔴 Babybel PRO: made with 10g of protein* and billions of probiotics

Find us at Booth — we’ll see you soon!

*Contains 2 billion live and active LGG™ probiotic cultures per two Babybel PRO.

09/17/2026

Boursin® Crumbles add a premium, gourmet touch to everyday menu favorites — all without sacrificing kitchen efficiency.

Discover how Boursin® Crumbles can elevate your menu: https://featuredproducts.boursin.com/

08/31/2026

Working with Paris Baguette on our first LTO and influencer campaign was the definition of a true collaboration! ✨

We believe that being a supplier means more than just delivering delivering premium ingredients to your back-of-house. We’re dedicated to being a true growth partner, offering the active marketing, influencer strategy and menu support you need to help drive demand.

08/28/2026

We were so proud to support the recent Student Innovation Challenge at the Culinary Institute of America! Eight talented students faced off in the final cook-off, where they were tasked with developing unique recipes that showcased Boursin® in unexpected ways.

The creativity on display was incredible, with the top three winners earning well-deserved scholarship prizes. If these innovative recipes are any indication, the future of the food industry is in great hands with these leaders in training. Swipe through to see a few of our favorite highlights from the competition!

08/24/2026

Boursin® Cheese, made for the modern kitchen. 🍔 The Boursin® Spreadable format is ready to save your kitchen valuable prep time while delivering elevated menu items with the iconic, premium flavor your guests love.

08/21/2026

Boursin® Cheese, made for the modern kitchen. Meet our newest product innovation: prep-free 🥗 Boursin® Crumbles. Ready to save your kitchen valuable prep time while delivering elevated menu items with the iconic, premium flavor your guests love.

Check out the link to find more recipe inspiration: https://www.belbrandsfoodservice.com/recipes/

08/12/2026

We’re still thinking about when NYC Chef Leah Cohen took the National Restaurant Association stage to show how much she loves Boursin! Boursin Spreadable gives that premium, crowd-pleasing quality that real chefs trust–with zero back-of-house hassle. Learn more about why Chef Leah loves Boursin!

02/26/2026

Back-to-routine means high demand for GoGo squeeZ® Apple Apple!

🍏 Operators, strategically place this smart snack near breakfast or “lunch box” solution displays to maximize visibility in your C-store. Captures busy parents’ attention AND boosts sales.

The great mess-free kids’ snack: https://gogosqueez.com/foodservice

02/24/2026

Extend the love (and sales!) beyond Valentine’s. ❤️ Babybel® 2-Count offers a shareable, protein snack that signals connection.

💡 TIP: To elevate your average basket size, place this twin pack near checkout to drive impulse buys & delight customers!
https://www.babybel2count.com/

02/19/2026

Babybel® has convenient protein value and bold packaging that jumps off the shelf, making it the ultimate grab-and-go choice for active consumers. 🛒

💡 TIP: Place Babybel® 2-Counts front and center in high-traffic areas — near coffee, checkout or energy drinks — to ensure maximum visibility! 👀✨

https://www.babybel2count.com/

Address

30 S Wacker Drive
Chicago, IL
60606

Website

https://www.belbrandsfoodservice.com/

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