Up n' Down Rock and Bourbon

07/04/2026

🇺🇸 Happy Fourth of July from Sugar Skull Spirits 🇺🇸

Today we celebrate more than fireworks—we celebrate the spirit of independence.

Sugar Skull Spirits was built by restaurant industry veterans who believed there was room for something different. We took a chance, stepped away from the ordinary, and created spirits that reflect our passion, creativity, and respect for America’s native spirit: bourbon.

From award-winning cocktails behind the bar to award-winning bottles on the shelf, every product we make is a reminder that the biggest rewards often come from the biggest risks.

This Independence Day, we’re raising a glass to everyone who has the courage to forge their own path, support small businesses, and leave their mark.

Thank you for believing in an independent company with a bold vision.

Happy 4th of July! 🇺🇸🥃

Raise Spirits. Raise Standards. Support Independent.

DrinkIndependent SupportSmallBusiness CraftSpirits Bourbon MadeInConnecticut AmericanSpirit AwardWinning

07/03/2026

🇺🇸🥃 What a fantastic night at First Thursday at the Wadsworth Atheneum in Hartford!

With this month’s Ice Cream & Independence theme, it couldn’t have been a more fitting event for Up n Down Rock & Bourbon—the first Rock & Bourbon in the world. Even better, bourbon is America’s native spirit, made exclusively in the United States, making this celebration of independence even more meaningful.

A huge thank you to Alex of With A Splash Mobile Bar Connecticut for representing our brand with incredible passion, knowledge, and hospitality. Having an owner and bartender who truly believes in craft spirits makes all the difference, and we couldn’t ask for a better ambassador to pour samples, share our story, and introduce new people to Up n Down.

Thank you to the Wadsworth Atheneum, Bourassa Catering, and everyone in Hartford who stopped by to taste, ask questions, and support independent craft brands.

We’re grateful to be part of such an incredible community. Here’s to American bourbon, independent spirits, and many more unforgettable nights.

CraftSpirits AmericanBourbon IndependentBrand DrinkLocal ConnecticutMade Hospitality RockAndBourbon

06/21/2026

Another eventful Father’s Day at the Coventry Farmers Market! ☀️ We had a beautiful day selling Up n Down Rock and Bourbon and Winmor ready-to-drink canned cocktails, and we couldn’t be more grateful for everyone who stopped by.⁣
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Thank you to all the familiar faces who continue to support us and to the many new customers we had the pleasure of meeting. Your enthusiasm and support make these market days so special.⁣
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Thank you to Dustin for helping us crush it!🤘🏼⁣
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Cheers to a great Father’s Day, a fantastic community, and another memorable day at the market! See you July 26th! 🥃🍹❤️

05/25/2026

This Memorial Day, we honor the courage, sacrifice, and legacy of the brave men and women who fought for our freedom.

From all of us at Up N’ Down Rock and Bourbon — thank you to those who served, and especially to those who never made it home.

Take a moment today to remember them.
Celebrate responsibly.
Honor the legacy.

🥃 Up N’ Down Rock and Bourbon
The King of the Old Fashioneds

05/17/2026

The Nightrider has evolved. ⚡️🥃

Introducing Up N’ Down Nightrider 2.0 , an Espresso Old Fashioned built for people who like their cocktails bold, balanced, and unforgettable.

Espresso.
Orange Zest.
Dark cocoa.
Figs.
New England birch.
Honey.
Smooth bourbon warmth.

This isn’t just another coffee cocktail.
This might literally be the next great evolution of the Old Fashioned.

We’ve tested it.
We’ve poured it.
And every single person who’s had one says the same thing:

“Holy sh*t… this is amazing.”

So if you don’t trust us yet, fair enough.
Try one.

You’ll become a believer real quick.

This is how you start your night right. 🌙🔥

Bourbon ConnecticutMade DrinkBetter CocktailCulture StartYourNightRight

04/24/2026

https://youtu.be/J8-71YOmDGU
Conversation about online alcohol sales

Building DTC During a Pandemic | The Business of Online Alcohol Episode 35

04/09/2026

There’s bourbon…
and then there’s Up N’ Down.

The first ready-to-drink Old Fashioned built the way it’s supposed to be—
80 proof, real ingredients, no shortcuts.

🍊 Figs
🍯 Honey
🌿 New England birch
🥃 High-rye bourbon
🔥 Signature bitters & barks

No mixing.
No guesswork.
Just pour over ice and you’re there.

Connecticut made.
Built by an award-winning bartender.

👑 The King of the Old Fashioned.

ConnecticutMade BartenderLife ReadyToDrink WhiskeyGram HospitalityLife

03/04/2026

And just like that… we’re off and running.

You can now find Winmor on the shelves at Avon Wines & Spirits

Both flavors are in stock:
🥃 Blackberry Bourbon Basil Smash
🍉 Watermelon Sage Smash

With the weather warming up, these cocktails are about to fly off the shelves. Perfectly balanced, refreshing, and crafted the same way I’d make them for you sitting at my bar.

If you’re nearby, swing in, grab a few, give them a try, and let me know what you think.

Support small business.
Support local craft.
Let’s get crafty.